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	<title>Comments on: Break free of the shackles of your medium</title>
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	<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/</link>
	<description>by Jeff Jarvis</description>
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		<title>By: Readers: Your Comments Are Worth Far More Than This Column</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-458082</link>
		<dc:creator>Readers: Your Comments Are Worth Far More Than This Column</dc:creator>
		<pubDate>Sat, 17 Sep 2011 17:12:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-458082</guid>
		<description>[...] the more intelligent media pundits and one who has been highly influential and inspirational to me, recently wrote, &#8220;Some companies are trying to own as much content as they can&#8230; but that&#8217;s silly [...]</description>
		<content:encoded><![CDATA[<p>[...] the more intelligent media pundits and one who has been highly influential and inspirational to me, recently wrote, &#8220;Some companies are trying to own as much content as they can&#8230; but that&#8217;s silly [...]</p>
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		<title>By: Dennis McGovern</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-253535</link>
		<dc:creator>Dennis McGovern</dc:creator>
		<pubDate>Fri, 29 Dec 2006 20:59:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-253535</guid>
		<description>Hi Jeff,

I also appreciated your simple summary, &quot;Content is not king, Distribution is not king, Conversation is the kingdom.&quot; The one word you use after this statement is the key to it all (trust). Most of us know the internet world is a fast and furious one. If integrity is not the main stay of any internet concept, my personal feeling is that death of that idea/business will come quicker and swifter as a result of the net. 

The development of trust leads to long term relationships and referrals to others when utilized to the max. The net - &quot;The final frontier&quot;  

Thanks, 

DM</description>
		<content:encoded><![CDATA[<p>Hi Jeff,</p>
<p>I also appreciated your simple summary, &#8220;Content is not king, Distribution is not king, Conversation is the kingdom.&#8221; The one word you use after this statement is the key to it all (trust). Most of us know the internet world is a fast and furious one. If integrity is not the main stay of any internet concept, my personal feeling is that death of that idea/business will come quicker and swifter as a result of the net. </p>
<p>The development of trust leads to long term relationships and referrals to others when utilized to the max. The net &#8211; &#8220;The final frontier&#8221;  </p>
<p>Thanks, </p>
<p>DM</p>
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		<title>By: VCMike&#8217;s Blog &#187; Blog Archive &#187; Online Conversation</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-61873</link>
		<dc:creator>VCMike&#8217;s Blog &#187; Blog Archive &#187; Online Conversation</dc:creator>
		<pubDate>Fri, 02 Jun 2006 14:31:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-61873</guid>
		<description>[...] Jeff Jarvis put it simply (in a post that is well worth a read) when he wrote &quot;Content is not king. Distribution is not king. Conversation is the kingdom.&quot; [...]</description>
		<content:encoded><![CDATA[<p>[...] Jeff Jarvis put it simply (in a post that is well worth a read) when he wrote &quot;Content is not king. Distribution is not king. Conversation is the kingdom.&quot; [...]</p>
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		<title>By: Damien Mulley&#8217;s Blog &#187; Blog Archive &#187; In case you missed it, television died yesterday</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10748</link>
		<dc:creator>Damien Mulley&#8217;s Blog &#187; Blog Archive &#187; In case you missed it, television died yesterday</dc:creator>
		<pubDate>Sat, 22 Oct 2005 21:51:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10748</guid>
		<description>[...] Jeff Jarvis (a hero of mine more and more) gives his own views. And here&#8217;s more on the iPod disrupting life as we know it [...]</description>
		<content:encoded><![CDATA[<p>[...] Jeff Jarvis (a hero of mine more and more) gives his own views. And here&#8217;s more on the iPod disrupting life as we know it [...]</p>
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		<title>By: Free iPod</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10217</link>
		<dc:creator>Free iPod</dc:creator>
		<pubDate>Fri, 14 Oct 2005 22:28:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10217</guid>
		<description>Nice Blog.  &lt;a href=&quot;http://ipods.freepay.com/?r=14707381&quot; rel=&quot;nofollow&quot;&gt;Check this out&lt;/a&gt;, you can get a free iPod</description>
		<content:encoded><![CDATA[<p>Nice Blog.  <a href="http://ipods.freepay.com/?r=14707381" rel="nofollow">Check this out</a>, you can get a free iPod</p>
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		<title>By: leon</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10180</link>
		<dc:creator>leon</dc:creator>
		<pubDate>Fri, 14 Oct 2005 15:30:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10180</guid>
		<description>Jeff: Finally you&#039;re getting some perspective! That earlier stuff about announcing new models was a bit much matey! Glad you&#039;re bringing this up (I think New Media Musings had something to say too). I&#039;d love nothing more than the vPod to become a vessel for non corporate content and even better citizen journalism showing you news visuals that the TV wont.</description>
		<content:encoded><![CDATA[<p>Jeff: Finally you&#8217;re getting some perspective! That earlier stuff about announcing new models was a bit much matey! Glad you&#8217;re bringing this up (I think New Media Musings had something to say too). I&#8217;d love nothing more than the vPod to become a vessel for non corporate content and even better citizen journalism showing you news visuals that the TV wont.</p>
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		<title>By: Laura Grow</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10153</link>
		<dc:creator>Laura Grow</dc:creator>
		<pubDate>Fri, 14 Oct 2005 04:30:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10153</guid>
		<description>Hi.  The link attached to this comment is my blog, where I commented on this entry.  Feel free to stop by and drop a line!  Thanks.</description>
		<content:encoded><![CDATA[<p>Hi.  The link attached to this comment is my blog, where I commented on this entry.  Feel free to stop by and drop a line!  Thanks.</p>
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		<title>By: Brian Turner</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10139</link>
		<dc:creator>Brian Turner</dc:creator>
		<pubDate>Thu, 13 Oct 2005 22:17:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10139</guid>
		<description>Jobs has already been connected to Disney via Pixar - but it&#039;ll be interesting to see how this develops because it is still pretty niche and there is a very wide field that other tech companies can build on - you can bet Microsoft are still in the game.</description>
		<content:encoded><![CDATA[<p>Jobs has already been connected to Disney via Pixar &#8211; but it&#8217;ll be interesting to see how this develops because it is still pretty niche and there is a very wide field that other tech companies can build on &#8211; you can bet Microsoft are still in the game.</p>
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		<title>By: /pd</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10133</link>
		<dc:creator>/pd</dc:creator>
		<pubDate>Thu, 13 Oct 2005 21:32:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10133</guid>
		<description>Whew this a very thought provocating post !!

Hey Jeff, if this is a prototype don&#039;t you think the next gen is going to some sort of mobile device that collects content across all digital streams and then permits you to watch what you want when youi want it ??</description>
		<content:encoded><![CDATA[<p>Whew this a very thought provocating post !!</p>
<p>Hey Jeff, if this is a prototype don&#8217;t you think the next gen is going to some sort of mobile device that collects content across all digital streams and then permits you to watch what you want when youi want it ??</p>
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		<title>By: Evan Erwin</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10114</link>
		<dc:creator>Evan Erwin</dc:creator>
		<pubDate>Thu, 13 Oct 2005 19:00:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10114</guid>
		<description>You inspired a post of my own on the subject Jeff:

&lt;a href=&quot;http://www.misterorange.com/2005/10/glimpse-unthinkable.html&quot; rel=&quot;nofollow&quot;&gt;Glimpse the Unthinkable&lt;/a&gt;

Perhaps it will add some interesting views to the conversation.</description>
		<content:encoded><![CDATA[<p>You inspired a post of my own on the subject Jeff:</p>
<p><a href="http://www.misterorange.com/2005/10/glimpse-unthinkable.html" rel="nofollow">Glimpse the Unthinkable</a></p>
<p>Perhaps it will add some interesting views to the conversation.</p>
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		<title>By: Snarker</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10108</link>
		<dc:creator>Snarker</dc:creator>
		<pubDate>Thu, 13 Oct 2005 18:41:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10108</guid>
		<description>Had you bothered to do 30 seconds of research, you&#039;d know that the iPod will play MPEG-4/H.264 videos encoded by third parties, i.e. little guys, and that iTunes&#039; Podcast support already allows for video feeds (and has since the start).</description>
		<content:encoded><![CDATA[<p>Had you bothered to do 30 seconds of research, you&#8217;d know that the iPod will play MPEG-4/H.264 videos encoded by third parties, i.e. little guys, and that iTunes&#8217; Podcast support already allows for video feeds (and has since the start).</p>
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		<title>By: Simon</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10105</link>
		<dc:creator>Simon</dc:creator>
		<pubDate>Thu, 13 Oct 2005 18:23:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10105</guid>
		<description>Creating a connection for the iPod is as simple as creating an accessory that connects into the base.  The new iPod is another nail in the coffin of the idea of convergence around a connectivity devices (AKA mobile phones).  iPods derivitives will become the device of choice and connection (whatever the standard) will be an add on useable between multiple consumption devices.  Think ST:TNG comm badges.  

The convergence will be around the network.  It is the network that enables the conversations.</description>
		<content:encoded><![CDATA[<p>Creating a connection for the iPod is as simple as creating an accessory that connects into the base.  The new iPod is another nail in the coffin of the idea of convergence around a connectivity devices (AKA mobile phones).  iPods derivitives will become the device of choice and connection (whatever the standard) will be an add on useable between multiple consumption devices.  Think ST:TNG comm badges.  </p>
<p>The convergence will be around the network.  It is the network that enables the conversations.</p>
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		<title>By: KirkH</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10102</link>
		<dc:creator>KirkH</dc:creator>
		<pubDate>Thu, 13 Oct 2005 18:02:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10102</guid>
		<description>Consumers don&#039;t trust &lt;a href=&quot;http://en.wikipedia.org/wiki/Digital_rights_management&quot; rel=&quot;nofollow&quot;&gt;Digital Rights Management&lt;/a&gt; (DRM) because they&#039;re used to getting content for free and because they&#039;re weary of vendor lock in - imagine if Apple started charging $50 to install Itunes.

The answer is Open Source DRM which is &lt;a href=&quot;http://news.com.com/Sun+launches+open-source+digital+rights+plan/2100-1025_3-5840492.html&quot; rel=&quot;nofollow&quot;&gt;being pushed hard&lt;/a&gt; by Sun.  That would solve the lock-in problem.  Some people will lose out when everything goes pay per view but the quality of the content will probably improve as producers can tell them much more about their audience than Nielsen ever could.

If Anderson&#039;s longtail theory is right then creative commons licensed longtail content will fill the void left by the death of broadcast.  The free stuff will be better than current basic cable and the pay per view stuff will be better than HBO.</description>
		<content:encoded><![CDATA[<p>Consumers don&#8217;t trust <a href="http://en.wikipedia.org/wiki/Digital_rights_management" rel="nofollow">Digital Rights Management</a> (DRM) because they&#8217;re used to getting content for free and because they&#8217;re weary of vendor lock in &#8211; imagine if Apple started charging $50 to install Itunes.</p>
<p>The answer is Open Source DRM which is <a href="http://news.com.com/Sun+launches+open-source+digital+rights+plan/2100-1025_3-5840492.html" rel="nofollow">being pushed hard</a> by Sun.  That would solve the lock-in problem.  Some people will lose out when everything goes pay per view but the quality of the content will probably improve as producers can tell them much more about their audience than Nielsen ever could.</p>
<p>If Anderson&#8217;s longtail theory is right then creative commons licensed longtail content will fill the void left by the death of broadcast.  The free stuff will be better than current basic cable and the pay per view stuff will be better than HBO.</p>
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		<title>By: Noel Guinane</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10095</link>
		<dc:creator>Noel Guinane</dc:creator>
		<pubDate>Thu, 13 Oct 2005 17:15:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10095</guid>
		<description>There are hundreds of thousands, probably millions, of talented little guys with great ideas all over the world. I&#039;ve met some of them at various conferences and trade shows. The professional tools to bring their ideas to life are available, and have been for some time, whether it&#039;s words, pictures, audio, video or a combination of all of them. What&#039;s been missing is access to distribution. You can have the greatest idea, but if you can&#039;t get it out there to people, you&#039;ve really got nothing. Before, there&#039;s been no alternative to dealing with middlemen - record companies, publishers, TV stations, radio stations, movie studios - to get whatever it is you have to say or show in front of a mass audience. That&#039;s all changing and it&#039;s very exciting. 

What it comes down to now is talent, whether that talent is for news reporting, song-writing, movie-making, whatever. If you&#039;ve got that, a worldwide audience is for the first time realistically coming within your reach.

Kudos to Apple for making it easy for all us little guys to produce professionaly finished material with their systems and software, and for providing an easy means of sharing it directly with other people.</description>
		<content:encoded><![CDATA[<p>There are hundreds of thousands, probably millions, of talented little guys with great ideas all over the world. I&#8217;ve met some of them at various conferences and trade shows. The professional tools to bring their ideas to life are available, and have been for some time, whether it&#8217;s words, pictures, audio, video or a combination of all of them. What&#8217;s been missing is access to distribution. You can have the greatest idea, but if you can&#8217;t get it out there to people, you&#8217;ve really got nothing. Before, there&#8217;s been no alternative to dealing with middlemen &#8211; record companies, publishers, TV stations, radio stations, movie studios &#8211; to get whatever it is you have to say or show in front of a mass audience. That&#8217;s all changing and it&#8217;s very exciting. </p>
<p>What it comes down to now is talent, whether that talent is for news reporting, song-writing, movie-making, whatever. If you&#8217;ve got that, a worldwide audience is for the first time realistically coming within your reach.</p>
<p>Kudos to Apple for making it easy for all us little guys to produce professionaly finished material with their systems and software, and for providing an easy means of sharing it directly with other people.</p>
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		<title>By: jay dwivedi</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10094</link>
		<dc:creator>jay dwivedi</dc:creator>
		<pubDate>Thu, 13 Oct 2005 17:11:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10094</guid>
		<description>I am also starting to wonder that the whole idea of delivering content through a portable device may be dead (the bandwidth challenge is yet to be overcome).  So how about being able to sync your iPod in any hotspot?</description>
		<content:encoded><![CDATA[<p>I am also starting to wonder that the whole idea of delivering content through a portable device may be dead (the bandwidth challenge is yet to be overcome).  So how about being able to sync your iPod in any hotspot?</p>
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		<title>By: Alex Smith</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10090</link>
		<dc:creator>Alex Smith</dc:creator>
		<pubDate>Thu, 13 Oct 2005 16:30:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10090</guid>
		<description>Boy that&#039;s the bazillion dollar question isn&#039;t it? I was in at the beginning of the Internet gold rush.  I refused to charge companies to produce things I knew wouldn&#039;t make any money.  But I knew plenty of guys who could put on dog and pony shows and then get all this seed money and then couldn&#039;t deliver and blame it on whatever!

Still, I&#039;m starting my own vlog with my buds just cuz we want to express ourselves...I heard that some people are offended by some content on some vlogs..I ask that there be a warning this contains offensive language or explicit or whatever..

I work in big media so I know how oppressive it can be..still this is the birth of a new internet! (Let&#039;s not screw this one up people!)</description>
		<content:encoded><![CDATA[<p>Boy that&#8217;s the bazillion dollar question isn&#8217;t it? I was in at the beginning of the Internet gold rush.  I refused to charge companies to produce things I knew wouldn&#8217;t make any money.  But I knew plenty of guys who could put on dog and pony shows and then get all this seed money and then couldn&#8217;t deliver and blame it on whatever!</p>
<p>Still, I&#8217;m starting my own vlog with my buds just cuz we want to express ourselves&#8230;I heard that some people are offended by some content on some vlogs..I ask that there be a warning this contains offensive language or explicit or whatever..</p>
<p>I work in big media so I know how oppressive it can be..still this is the birth of a new internet! (Let&#8217;s not screw this one up people!)</p>
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		<title>By: Howard Sherman</title>
		<link>http://www.buzzmachine.com/2005/10/13/break-free-of-the-shackles-of-your-medium/#comment-10084</link>
		<dc:creator>Howard Sherman</dc:creator>
		<pubDate>Thu, 13 Oct 2005 15:56:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=632#comment-10084</guid>
		<description>Jeff: Great stuff. eBay has made quite a bit of dough from the &quot;connections business&quot; but other&#039;s haven&#039;t. Where will the economic incentive come from to fuel a new generation of companies focusing on connecting people? Attracting advertisers to these communities is one obvious answer but are there others?</description>
		<content:encoded><![CDATA[<p>Jeff: Great stuff. eBay has made quite a bit of dough from the &#8220;connections business&#8221; but other&#8217;s haven&#8217;t. Where will the economic incentive come from to fuel a new generation of companies focusing on connecting people? Attracting advertisers to these communities is one obvious answer but are there others?</p>
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