Comments on: Small is the new big is the new line http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/ by Jeff Jarvis Fri, 09 Jan 2009 06:11:29 +0000 http://wordpress.org/?v=2.7 hourly 1 By: chico haas http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29491 chico haas Wed, 15 Feb 2006 18:36:21 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29491 It's a cliche, sure, but it has to be true. Small isn't the new big. What is true: 50s are the new 20s. It’s a cliche, sure, but it has to be true. Small isn’t the new big.
What is true: 50s are the new 20s.

]]> By: Jack Krupansky http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29310 Jack Krupansky Mon, 13 Feb 2006 00:26:09 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29310 It can't be long now before "Over is the new In." -- Jack Krupansky It can’t be long now before “Over is the new In.”

– Jack Krupansky

]]> By: Larry Borsato http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29306 Larry Borsato Sun, 12 Feb 2006 23:46:53 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29306 Wait. Isn't the meme over by definition when it hits printed media? Wait. Isn’t the meme over by definition when it hits printed media?

]]> By: Guy Dickinson http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29293 Guy Dickinson Sun, 12 Feb 2006 21:23:13 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29293 I think this is actually a different trend - and that's Dan Pink's concept of the reversing of the bell curve. There's clearly a trend of, on the one hand, focused, niche, high-end, and/or customisation (think whole foods, rocketboom) vs. on the other end of the curve - large scale, mass-produced and/or low cost (think walmart, Fox). Wrote about this a while ago - is it bad form to post a link to one's blog? Probably...you can find it on my blog if you're interested. I think this is actually a different trend - and that’s Dan Pink’s concept of the reversing of the bell curve. There’s clearly a trend of, on the one hand, focused, niche, high-end, and/or customisation (think whole foods, rocketboom) vs. on the other end of the curve - large scale, mass-produced and/or low cost (think walmart, Fox). Wrote about this a while ago - is it bad form to post a link to one’s blog? Probably…you can find it on my blog if you’re interested.

]]> By: seth godin http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29274 seth godin Sun, 12 Feb 2006 16:49:17 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29274 Jeff, you now what the worst thing is? I blurbed Bo's book. On the blurb, I wrote, "...small is the new big..." and Inc. stole my blurb!! Obviously, coined phrases are the new blogs. Jeff, you now what the worst thing is?

I blurbed Bo’s book. On the blurb, I wrote, “…small is the new big…”

and Inc. stole my blurb!!

Obviously, coined phrases are the new blogs.

]]> By: Daria http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29272 Daria Sun, 12 Feb 2006 16:46:52 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29272 "Small is the new big one" - you should give it to Paris Hilton, she is a good example og small but big and surely could make t-shirt sales big! But jokes aside, I guess this is the good way to describe the way people feel today. We are tired of huge corporations and being just the part of the huge machinery. We are tired of having no influence. Today, we seek our identification through smaller groups, where we can feel safer and can change things. We don't want to be part og masses anymore, we are more individualized. “Small is the new big one” - you should give it to Paris Hilton, she is a good example og small but big and surely could make t-shirt sales big!
But jokes aside, I guess this is the good way to describe the way people feel today. We are tired of huge corporations and being just the part of the huge machinery. We are tired of having no influence.
Today, we seek our identification through smaller groups, where we can feel safer and can change things. We don’t want to be part og masses anymore, we are more individualized.

]]> By: Damien Mulley http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29264 Damien Mulley Sun, 12 Feb 2006 10:25:51 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29264 Good suggestion A.W. Now I'm going to make me a T-Shirt that says ___ is the new ___ Good suggestion A.W. Now I’m going to make me a T-Shirt that says ___ is the new ___

]]> By: Jon Husband http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29258 Jon Husband Sun, 12 Feb 2006 05:58:28 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29258 Increasingly for many of us, it's also a beta life (daily and weekly) and a beta world .. which just means that we are slowly starting to acknowledge the presence of rolling change and some constant degree of *randomness* in our lives after a good run of Taylorism. Imo it's a good thing, and I like very much "small is the new big". I'd argue that it will ever be thus, unless we find that the Net and IT are used more for control and efficiency than for connection, interaction, innovation etc. Increasingly for many of us, it’s also a beta life (daily and weekly) and a beta world .. which just means that we are slowly starting to acknowledge the presence of rolling change and some constant degree of *randomness* in our lives after a good run of Taylorism.

Imo it’s a good thing, and I like very much “small is the new big”. I’d argue that it will ever be thus, unless we find that the Net and IT are used more for control and efficiency than for connection, interaction, innovation etc.

]]> By: Michael Zimmer http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29251 Michael Zimmer Sun, 12 Feb 2006 04:30:09 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29251 Measuring the success of a meme by its placement on a print magazine's cover is so "old media." :) Measuring the success of a meme by its placement on a print magazine’s cover is so “old media.” :)

]]> By: Kenji Mori (Japanese) http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29246 Kenji Mori (Japanese) Sun, 12 Feb 2006 02:57:20 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29246 let me coComment, LOL :) let me coComment,
LOL :)

]]> By: Jeff Jarvis http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29240 Jeff Jarvis Sun, 12 Feb 2006 00:56:29 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29240 But AW, didn't you know that 'is the new' is the new is the new? But AW, didn’t you know that ‘is the new’ is the new is the new?

]]> By: A.W. of Freespeech.com http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29236 A.W. of Freespeech.com Sat, 11 Feb 2006 23:40:40 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29236 personally i am sick of the cliche: "____ is the new ____." It grates on me every time i hear it. personally i am sick of the cliche: “____ is the new ____.” It grates on me every time i hear it.

]]> By: KirkH http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29234 KirkH Sat, 11 Feb 2006 21:30:55 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29234 I think my luck at the local bar/meat-market would be smaller if I wore a shirt with "Small is the new big" on it. I think my luck at the local bar/meat-market would be smaller if I wore a shirt with “Small is the new big” on it.

]]> By: ashok http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29233 ashok Sat, 11 Feb 2006 21:21:14 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29233 I think it's great you pay attention to Seth Godin - I think he's very bright and very observant. One of his <a href="http://www.writingup.com/files/whos_there.pdf" rel="nofollow">free e-books</a> just blew me away, because he picked up on a lot of things I'd been noticing, but hadn't quite put together (I'm relieved to know that he doesn't have all the answers, either, even though it seems like he does). Even when I disagree with him, I find that he's careful not to ignore how many strange and almost contradictory phenomena exist all at once, because of this strange bunch of creatures we call "humanity" that make business and marketing and communication very difficult... Bleh. I'm ranting. I'm just happy you mentioned someone I think highly of. I'll go hide now. I think it’s great you pay attention to Seth Godin - I think he’s very bright and very observant. One of his free e-books just blew me away, because he picked up on a lot of things I’d been noticing, but hadn’t quite put together (I’m relieved to know that he doesn’t have all the answers, either, even though it seems like he does).

Even when I disagree with him, I find that he’s careful not to ignore how many strange and almost contradictory phenomena exist all at once, because of this strange bunch of creatures we call “humanity” that make business and marketing and communication very difficult…

Bleh. I’m ranting. I’m just happy you mentioned someone I think highly of. I’ll go hide now.

]]> By: Hank http://www.buzzmachine.com/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29228 Hank Sat, 11 Feb 2006 19:09:32 +0000 http://www.buzzmachine.com/index.php/2006/02/11/small-is-the-new-big-is-the-new-line/#comment-29228 I suppose putting it on T-shirts - especially those made for women - might be construed as having several meanings. Who know what the eventual effect might be on the plastic surgery field? I suppose putting it on T-shirts - especially those made for women - might be construed as having several meanings. Who know what the eventual effect might be on the plastic surgery field?

]]>