Two links on LostRemote.com continue to show the impending doom of old TV networks: There’s an IBM report entitled “The End of TV as We Know It” and there’s the report that NBC stupidly demanded that its viral video be taken off YouTube.com — when they should have celebrated that distribution — proving that old networks don’t get it and deserve to be disrupted.
You have to remember…those old NBC guys…and I do mean old…probably just don’t get new media!
TV Networks are running the risk of making the same mistakes the Music Business did, the one thing you can’t ignore is change, you need to adapt, not resist.
NBC act like idiots…this surprises you?
They have a team of lawyers rooted in 1950’s “we’re big, and we can do whatever we want” mentality. It’s OUR property. It’s OURS OURS OURS.
They treat people as property, too. Next big scandal to break there: bookers at CNBC are threatening guests that “if you appear on Fox, CNN or Bloomberg you will not be interviewed on CNBC.”
This is journalism? One thing to show enterprise and be the first to get to people with something to say. That’s enterprise. But to threaten news sources NOT to talk to other outlets is akin to sneaking up to the competitor’s office and cutting their phone lines.
Desperate people do desperate things, I guess….
NBC had a RIGHT to request the video be pulled down, but that doesn’t mean they should have done it, and you’re right…they shouldn’t have. How hard is it to simply request a copyright notification be added or some other intellectual property notification while still allowing free use of what is clearly by now a promotional package of short videos?
Jim: you nailed it. But that’s the problem with MSM/Dinosaur-era/whatever media. It’s run by people who start and end all inquiry with their rights, as opposed to what’s RIGHT to do.
I guess legally they did have the right…but I think the question is did it really make sense? Sooner or later they are going to have to figure out how to embrace technology rather than fight it.
One last thought….you would think that with NBC mired in a season-long ratings disaster, they would want to get their shows out any way possible.