Comments on: YouElect http://www.buzzmachine.com/2006/07/03/1722/ by Jeff Jarvis Mon, 13 Oct 2008 02:18:12 +0000 http://wordpress.org/?v=2.5.1 By: Jonathan Trenn http://www.buzzmachine.com/2006/07/03/1722/#comment-87599 Jonathan Trenn Sun, 09 Jul 2006 00:10:33 +0000 http://www.buzzmachine.com/index.php/2006/07/03/1722/#comment-87599 I've worked on several political campaigns, including the 2004 presidential campaign. A few things... Poltical consultants, as a whole, are loathe to use the web. Even now, they think it is strictly a fundraising vehicle. I'm now on everybody's email list because I was on both Bush and Kerry's. Money, money, money. Where consultants make their money is TV. TV is video. So, yes, you will see some transfer from the TV to the web on that for sure. Especially with independent groups. One thing that will still not be used is effective online advertising with a mix of video and text content that reaches out to the middle and to targeted demographic groups. One more thing. You'll often see people with video cameras taping a candidate. Often that's someone from the opposition. So, look for a lot of attach stuff. Pisses me off, because I want to hear about issues. I’ve worked on several political campaigns, including the 2004 presidential campaign. A few things…

Poltical consultants, as a whole, are loathe to use the web. Even now, they think it is strictly a fundraising vehicle. I’m now on everybody’s email list because I was on both Bush and Kerry’s. Money, money, money.

Where consultants make their money is TV. TV is video. So, yes, you will see some transfer from the TV to the web on that for sure. Especially with independent groups.

One thing that will still not be used is effective online advertising with a mix of video and text content that reaches out to the middle and to targeted demographic groups.

One more thing. You’ll often see people with video cameras taping a candidate. Often that’s someone from the opposition. So, look for a lot of attach stuff. Pisses me off, because I want to hear about issues.

]]> By: Heath http://www.buzzmachine.com/2006/07/03/1722/#comment-86735 Heath Fri, 07 Jul 2006 13:17:42 +0000 http://www.buzzmachine.com/index.php/2006/07/03/1722/#comment-86735 http://thegrassrootsmovie.com The revolution was recorded, is being edited, and will be televised. Check it out! http://thegrassrootsmovie.com

The revolution was recorded, is being edited, and will be televised.

Check it out!

]]> By: Suebob http://www.buzzmachine.com/2006/07/03/1722/#comment-85760 Suebob Wed, 05 Jul 2006 16:20:53 +0000 http://www.buzzmachine.com/index.php/2006/07/03/1722/#comment-85760 Total aside: I call the Dean speech "I have a scream." Total aside: I call the Dean speech “I have a scream.”

]]> By: Z. Mann Zilla http://www.buzzmachine.com/2006/07/03/1722/#comment-85236 Z. Mann Zilla Wed, 05 Jul 2006 01:24:34 +0000 http://www.buzzmachine.com/index.php/2006/07/03/1722/#comment-85236 I think this could work better in the States. There are entire cabals of camera-savvy young'uns looking for ways to get their adopted policial agendas heard. Maybe YouTube could have a section devoted to such contributions, along with a Craigslist-style call for work. Heck, if flash-mobs could work in this country, certainly YouElect could... I think this could work better in the States. There are entire cabals of camera-savvy young’uns looking for ways to get their adopted policial agendas heard. Maybe YouTube could have a section devoted to such contributions, along with a Craigslist-style call for work. Heck, if flash-mobs could work in this country, certainly YouElect could…

]]> By: Marko http://www.buzzmachine.com/2006/07/03/1722/#comment-84576 Marko Tue, 04 Jul 2006 08:06:35 +0000 http://www.buzzmachine.com/index.php/2006/07/03/1722/#comment-84576 Actually, we tried that during the municipal elections last february here in the Netherlands. The result was not very good. We figured out that people are very willing to send in photo's and video's, as long as they didn't have to do a shoot especially for us. So when they have made a pic of video anyway, they will send in it. When they wouldn't make it, they won't make it for us. So, lots of summer or snow photo's, but hardly any election photo. Actually, we tried that during the municipal elections last february here in the Netherlands. The result was not very good. We figured out that people are very willing to send in photo’s and video’s, as long as they didn’t have to do a shoot especially for us. So when they have made a pic of video anyway, they will send in it. When they wouldn’t make it, they won’t make it for us. So, lots of summer or snow photo’s, but hardly any election photo.

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