Try to do it daily. You create a stir and get people to come back to your blog to see what you have to say next, so have something to say. Your group blog has had two posts in seven days. Habits are usually daily. Just trying to be helpful. Think of this as my customer service.
[...] Are We Having Fun Yet? Heck Yeah! Today, Jeff Jarvis says we need to post more frequently, and I agree with him. There’s a reason why we’ve been quiet—Dell one2one’s first four days have been a wild ride.The more than 140 blog posts on one2one have been a healthy mix of positive, negative and neutral. Some comments have been long, and some brief—we appreciate them all. I’ve been working some long hours to sort through thousands of comments and e-mails sent by 23,000 one2one visitors in the last 72 hours (a lot of people wanted to know these numbers so there they are).It takes time to analyze all this, but one popular theme is this: Is Dell listening? The answer is absolutely—we listen to what our customers tell us directly through our own channels and we listen to what they say about us in the blogosphere. Let me give you some facts:Last quarter, there were more than 400 million visits to dell.com. On a daily basis, we take more than 150,000 calls, process thousands of e-mails and engage in thousands of chat sessions. It all adds up to millions of customers per week. Beyond that, in May, we started reaching out to customers in the blogosphere (which will be a future one2one topic). Bottom line, there’s a lot of listening going on at Dell.Many of you want to know more about what we’re doing to improve customer service. I tracked down someone who thinks about this 24/7 – Laura Bosworth. You’d think someone in her role would be pretty stressed, but she loves taking on big challenges and her job at Dell. She’s going to post here in just a bit. Published Thursday, July 13, 2006 5:14 PM by Lionel Menchaca, Digital Media Manager Filed Under: Consumer/ Small Business, Customer Experience, Strategy [...]
Hey, Jeff, it seems like Dell are listening to you. What are you going to do now?
Whoa it’s kinda strange that they’re actually listening. Very interesting to say the least.
[...] Now stop repeating what they said on their blog and pestering them because they don’t post as often as you’d like. Anybody that does this from now on will no longer be read by me. < /rant > [...]
apparently, dell also censors comments that are critical of the company…..
i posted a comment yesterday regarding the unethical behavior of dell in the xps700 fiasco and the moderators of the dell blog censored the comment and refused to allow it to be posted…..
perhaps that explains some of the problems with dell……a company can never offer good support if it can’t face the criticism of its loyal customers
Great advice; and I know he’s right. But there’s this strange reluctance on my part. It’s like there’s a tiny Sally Field in my mind whispering, “Don’t post every day…you might bother them.” Hmmm…will I one day be crying and laughing at the same time while saying, “You like me…You really like me!”