Comments on: And nothing but http://www.buzzmachine.com/2006/10/21/and-nothing-but/ by Jeff Jarvis Thu, 21 Aug 2008 20:34:21 +0000 http://wordpress.org/?v=2.5.1 By: Amanda Chapel http://www.buzzmachine.com/2006/10/21/and-nothing-but/#comment-169813 Amanda Chapel Mon, 23 Oct 2006 01:37:41 +0000 http://www.buzzmachine.com/index.php/2006/10/21/and-nothing-but/#comment-169813 Jeff, I am an honest liar indeed. You need to reread my first graph above. I understand. Actually, literal minds cannot comprehend the distinction and as such throw the baby out with the bathwater every time. Is what it is. Anyway, the veracity of my recommendation to Edelman stands on its own. READ IT! Actually, I will make a prediction: if they don't do exactly that, this thing will fester. And not only is it their cancer, it’s the blogosphere, too. Lastly, Jeff, it’s time to stop trying to gain control by insults and trying to muscle me. You lost that battle some time ago. - Amanda - Amanda Jeff,

I am an honest liar indeed. You need to reread my first graph above. I understand. Actually, literal minds cannot comprehend the distinction and as such throw the baby out with the bathwater every time. Is what it is.

Anyway, the veracity of my recommendation to Edelman stands on its own. READ IT! Actually, I will make a prediction: if they don’t do exactly that, this thing will fester. And not only is it their cancer, it’s the blogosphere, too.

Lastly, Jeff, it’s time to stop trying to gain control by insults and trying to muscle me. You lost that battle some time ago.

- Amanda

- Amanda

]]> By: Jeff Jarvis http://www.buzzmachine.com/2006/10/21/and-nothing-but/#comment-169654 Jeff Jarvis Sun, 22 Oct 2006 23:52:03 +0000 http://www.buzzmachine.com/index.php/2006/10/21/and-nothing-but/#comment-169654 Uh, "Amanda," whoever the fuck you are, you lie worse than Edelman. You won't even tell us who you are. You have no standing to bitch here. You are a fake. A liar. No one to be trusted. Uh, “Amanda,” whoever the fuck you are, you lie worse than Edelman. You won’t even tell us who you are. You have no standing to bitch here. You are a fake. A liar. No one to be trusted.

]]> By: Amanda Chapel http://www.buzzmachine.com/2006/10/21/and-nothing-but/#comment-169635 Amanda Chapel Sun, 22 Oct 2006 23:38:02 +0000 http://www.buzzmachine.com/index.php/2006/10/21/and-nothing-but/#comment-169635 Jeff, First off, life and business are not that simple. For anyone over the age of maybe ten, “truth” needs to be qualified. Fact is, there are good lies and bad lies. For the record, lies make the world go around. Without lies and a dozen roses, you'd never have been born. The distinction is that some lies raise the bar while other are only there to pick your pocket. Edelman got caught trying to pick the blogosphere’s pocket. The problem now is: How does Edelman cleans this mess up? Telling them to “tell the truth” is more than impractical, it’s silly; and that let’s them off lightly. Here, this is what should happen. Edelman needs to: - suspend ALL blog related activity until you can ensure that best practices have been fully and publicly vetted; - hire an independent investigator and/or audit firm to vet this event(s) in total and publicly; - fire those responsible no matter how high up that goes. As I told Richard Edelman, excuse me but these things are NOT going to happen. If they were for real, they would. They’re NOT! Listen, the key to PR is 3rd party endorsement. In the blogosphere, there is no 3rd party! As such, “influence” and “strategy” will always be surreptitious. Let them off lightly and you are complicit and a party to the next incident. It is only a matter of time. Truthfully yours, - Amanda Chapel Jeff,

First off, life and business are not that simple. For anyone over the age of maybe ten, “truth” needs to be qualified. Fact is, there are good lies and bad lies. For the record, lies make the world go around. Without lies and a dozen roses, you’d never have been born. The distinction is that some lies raise the bar while other are only there to pick your pocket. Edelman got caught trying to pick the blogosphere’s pocket.

The problem now is: How does Edelman cleans this mess up? Telling them to “tell the truth” is more than impractical, it’s silly; and that let’s them off lightly.

Here, this is what should happen. Edelman needs to:

- suspend ALL blog related activity until you can ensure that best practices have been fully and publicly vetted;

- hire an independent investigator and/or audit firm to vet this event(s) in total and publicly;

- fire those responsible no matter how high up that goes.

As I told Richard Edelman, excuse me but these things are NOT going to happen. If they were for real, they would. They’re NOT!

Listen, the key to PR is 3rd party endorsement. In the blogosphere, there is no 3rd party! As such, “influence” and “strategy” will always be surreptitious. Let them off lightly and you are complicit and a party to the next incident. It is only a matter of time.

Truthfully yours,

- Amanda Chapel

]]> By: Steve Rubel http://www.buzzmachine.com/2006/10/21/and-nothing-but/#comment-168830 Steve Rubel Sun, 22 Oct 2006 10:54:50 +0000 http://www.buzzmachine.com/index.php/2006/10/21/and-nothing-but/#comment-168830 Jeff, agree wholeheartedly. In fact, it's #2 on <a href="http://www.womma.org/ethicscode.htm" rel="nofollow">right in the WOMMA code</a>: "The Honesty ROI: Honesty of Relationship, Opinion, and Identity" Jeff, agree wholeheartedly. In fact, it’s #2 on right in the WOMMA code: “The Honesty ROI: Honesty of Relationship, Opinion, and Identity”

]]> By: Colin Bohanna http://www.buzzmachine.com/2006/10/21/and-nothing-but/#comment-168122 Colin Bohanna Sat, 21 Oct 2006 23:40:48 +0000 http://www.buzzmachine.com/index.php/2006/10/21/and-nothing-but/#comment-168122 Richard Edelman states: "We are establishing a 24/7 hotline so our me2revolution team can review, provide counsel and apply best practice guidelines on social media programs before their implementation. This ensures that programs adhere to the WOMMA guidelines or best-in-class standards around the world." I have two questions for Richard Edelman, both of which have been submitted for review as comments on his post. -Can we be assured that Edelman is applying the aforementioned best practice guidelines to your programs that do not fall within 'social media'? -Shouldn't 100% disclosure include revising the Working Families for Wal-Mart 'About' page to reflect the most updated info. on the bloggers? "Working Families for Wal-Mart is a group of leaders from a variety of backgrounds and communities all across America. Working Families for Wal-Mart are customers, business leaders, activists, civic leaders, educators and many others with first-hand knowledge of Wal-Mart’s positive contributions to communities." Richard Edelman states:
“We are establishing a 24/7 hotline so our me2revolution team can review, provide counsel and apply best practice guidelines on social media programs before their implementation. This ensures that programs adhere to the WOMMA guidelines or best-in-class standards around the world.”

I have two questions for Richard Edelman, both of which have been submitted for review as comments on his post.

-Can we be assured that Edelman is applying the aforementioned best practice guidelines to your programs that do not fall within ’social media’?

-Shouldn’t 100% disclosure include revising the Working Families for Wal-Mart ‘About’ page to reflect the most updated info. on the bloggers?
“Working Families for Wal-Mart is a group of leaders from a variety of backgrounds and communities all across America. Working Families for Wal-Mart are customers, business leaders, activists, civic leaders, educators and many others with first-hand knowledge of Wal-Mart’s positive contributions to communities.”

]]> By: Robert Feinman http://www.buzzmachine.com/2006/10/21/and-nothing-but/#comment-168029 Robert Feinman Sat, 21 Oct 2006 20:58:51 +0000 http://www.buzzmachine.com/index.php/2006/10/21/and-nothing-but/#comment-168029 Edelman is still being less than forthright on the two sites he runs for Walmart: Working Families for Walmart and Paidcritics. He now has his "bloggers" acknowledge that they work for Edelman, but is still a bit coy about whose paying for the sites. It's Walmart, of course, not Edelman. If the PR industry was so above board Chris Buckley would not have written "Thanks for Smoking". Edelman is still being less than forthright on the two sites he runs for Walmart: Working Families for Walmart and Paidcritics.

He now has his “bloggers” acknowledge that they work for Edelman, but is still a bit coy about whose paying for the sites. It’s Walmart, of course, not Edelman.

If the PR industry was so above board Chris Buckley would not have written “Thanks for Smoking”.

]]> By: Edelman responds with a plan, will it be enough? : Business Blog Consulting http://www.buzzmachine.com/2006/10/21/and-nothing-but/#comment-167967 Edelman responds with a plan, will it be enough? : Business Blog Consulting Sat, 21 Oct 2006 18:26:48 +0000 http://www.buzzmachine.com/index.php/2006/10/21/and-nothing-but/#comment-167967 [...] I caught on Steve’s blog last night and via Jeff Jarvis this morning, Richard Edelman’s blog what is an interesting follow up to yesterday’s news about Wal-Mart (Walgate? Floggergate?). [...] [...] I caught on Steve’s blog last night and via Jeff Jarvis this morning, Richard Edelman’s blog what is an interesting follow up to yesterday’s news about Wal-Mart (Walgate? Floggergate?). [...]

]]> By: The Zero Boss http://www.buzzmachine.com/2006/10/21/and-nothing-but/#comment-167941 The Zero Boss Sat, 21 Oct 2006 17:49:52 +0000 http://www.buzzmachine.com/index.php/2006/10/21/and-nothing-but/#comment-167941 Only a large corporation would enact mandatory attendance of a university class on ethics and establish a 24-hour hotline in response to a "crisis" like this. What Edelman calls "best practices", most of us know by its other name: common fucking sense. Only a large corporation would enact mandatory attendance of a university class on ethics and establish a 24-hour hotline in response to a “crisis” like this. What Edelman calls “best practices”, most of us know by its other name: common fucking sense.

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