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	<title>Comments on: Nobody wants less reporting</title>
	<atom:link href="http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/</link>
	<description>by Jeff Jarvis</description>
	<lastBuildDate>Fri, 10 Feb 2012 12:21:30 +0000</lastBuildDate>
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		<title>By: robhyndman.com &#187; Blog Archive &#187; &#8220;Stupid&#8211;but kind of entertaining&#8221;</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-330595</link>
		<dc:creator>robhyndman.com &#187; Blog Archive &#187; &#8220;Stupid&#8211;but kind of entertaining&#8221;</dc:creator>
		<pubDate>Wed, 14 Feb 2007 22:12:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-330595</guid>
		<description>[...] Eric Boehlert quotes Fox News&#8217; Chris Wallace on the MSM&#8217;s coverage of the recent Pelosi plane story, notable, as Eric explains, for its not even passing familiarity or even distant acquaintanceship with reality. But &#8216;entertaining&#8217;, so we&#8217;ll go for that. Of course, as far as the MSM is now concerned, it&#8217;s all entertainment - even the reporting.  &#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;     Related Posts [...]</description>
		<content:encoded><![CDATA[<p>[...] Eric Boehlert quotes Fox News&#8217; Chris Wallace on the MSM&#8217;s coverage of the recent Pelosi plane story, notable, as Eric explains, for its not even passing familiarity or even distant acquaintanceship with reality. But &#8216;entertaining&#8217;, so we&#8217;ll go for that. Of course, as far as the MSM is now concerned, it&#8217;s all entertainment &#8211; even the reporting.  &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;     Related Posts [...]</p>
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		<title>By: laurence haughton</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-330555</link>
		<dc:creator>laurence haughton</dc:creator>
		<pubDate>Wed, 14 Feb 2007 21:23:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-330555</guid>
		<description>&quot;But what killed those local papers? Television.&quot;  Unlikely.
Over and over research demonstrates that the vast majority (as high as 83%) of missed budgets and slowdowns in growth in corporations are caused by internal, controllable issues.  It&#039;s seldom outside forces.  And I watched the slowdowns in TV and newspaper profits firsthand.  They are their own worst enemy.</description>
		<content:encoded><![CDATA[<p>&#8220;But what killed those local papers? Television.&#8221;  Unlikely.<br />
Over and over research demonstrates that the vast majority (as high as 83%) of missed budgets and slowdowns in growth in corporations are caused by internal, controllable issues.  It&#8217;s seldom outside forces.  And I watched the slowdowns in TV and newspaper profits firsthand.  They are their own worst enemy.</p>
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		<title>By: Dom</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-330524</link>
		<dc:creator>Dom</dc:creator>
		<pubDate>Wed, 14 Feb 2007 20:29:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-330524</guid>
		<description>There is no mention of the reduction of lead time as a catalyst for the delivery of low-quality journalism. There seems to be priority in being the first horse out of the gate. 

I realized that this slippery slope was descended upon around the birth of 24 HR new channels (ie: CNN). There is a natural and capricious appetite for real-time event reporting, it needs to be live. It seems that the implemented QA (editors) are indeed handcuffed. We need to run with this, there&#039;s is no time to find secondary or tertiary sources. I cite the occurrence of the awful bit of journalism during the Bush/Gore elections, when something that we consider black and white as election results came with such an apparent gray area. 

In any industry or trade, time is intrinsic with quality. And the lack of turn around time will degrade the product, whether you&#039;re a stay at home blogger or you command the nation&#039;s airwaves.</description>
		<content:encoded><![CDATA[<p>There is no mention of the reduction of lead time as a catalyst for the delivery of low-quality journalism. There seems to be priority in being the first horse out of the gate. </p>
<p>I realized that this slippery slope was descended upon around the birth of 24 HR new channels (ie: CNN). There is a natural and capricious appetite for real-time event reporting, it needs to be live. It seems that the implemented QA (editors) are indeed handcuffed. We need to run with this, there&#8217;s is no time to find secondary or tertiary sources. I cite the occurrence of the awful bit of journalism during the Bush/Gore elections, when something that we consider black and white as election results came with such an apparent gray area. </p>
<p>In any industry or trade, time is intrinsic with quality. And the lack of turn around time will degrade the product, whether you&#8217;re a stay at home blogger or you command the nation&#8217;s airwaves.</p>
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		<title>By: Rob Hyndman</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-330175</link>
		<dc:creator>Rob Hyndman</dc:creator>
		<pubDate>Wed, 14 Feb 2007 17:05:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-330175</guid>
		<description>Sorry for the link spam, Jeff, but I couldn&#039;t resist:  &lt;a href=&quot;http://www.robhyndman.com/2007/02/14/stupid-but-kind-of-entertaining/&quot; rel=&quot;nofollow&quot;&gt;More&lt;/a&gt; to my point above.</description>
		<content:encoded><![CDATA[<p>Sorry for the link spam, Jeff, but I couldn&#8217;t resist:  <a href="http://www.robhyndman.com/2007/02/14/stupid-but-kind-of-entertaining/" rel="nofollow">More</a> to my point above.</p>
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		<title>By: Grayson</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-330086</link>
		<dc:creator>Grayson</dc:creator>
		<pubDate>Wed, 14 Feb 2007 16:19:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-330086</guid>
		<description>Charlie Gibson is as relevant to the media revolution as a Civil War cannon. Plus, he&#039;s just plain delusional. That can happen, especially from years and years of living in the hermatically-sealed environs of a Big Media anchor chair. I mean, when&#039;s the last time the dude even flew coach? Does he really think he is a voice of news authority? For whom? 

He&#039;s yet another priviledged wanker who gets paid a million dollars a minute to intro a ludicrously short and mediocre news package that&#039;s already been swirled all over the blogosphere, albeit a &quot;package&quot; (one not too far removed from fish sticks in the freezer section nowadays) with very expensive production value, with a few nicey-nice, neutered words leading in to it that any podcaster/blogger out there could trump right off the top of her snarky little head.

Talk to the hand, Charles.</description>
		<content:encoded><![CDATA[<p>Charlie Gibson is as relevant to the media revolution as a Civil War cannon. Plus, he&#8217;s just plain delusional. That can happen, especially from years and years of living in the hermatically-sealed environs of a Big Media anchor chair. I mean, when&#8217;s the last time the dude even flew coach? Does he really think he is a voice of news authority? For whom? </p>
<p>He&#8217;s yet another priviledged wanker who gets paid a million dollars a minute to intro a ludicrously short and mediocre news package that&#8217;s already been swirled all over the blogosphere, albeit a &#8220;package&#8221; (one not too far removed from fish sticks in the freezer section nowadays) with very expensive production value, with a few nicey-nice, neutered words leading in to it that any podcaster/blogger out there could trump right off the top of her snarky little head.</p>
<p>Talk to the hand, Charles.</p>
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		<title>By: Greg0658</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-329222</link>
		<dc:creator>Greg0658</dc:creator>
		<pubDate>Wed, 14 Feb 2007 03:29:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-329222</guid>
		<description>The Soldier is a pawn, posted to lands near and far,
whose purpose is to protect the castle,
where the knights toil; harvesting, mining and molding wares,
under the tutelage of a designedly bishop,
for the king and queen to dance at parties and talk of accomplishments,
while the pawns family looks to the stars and hopes.

by Me</description>
		<content:encoded><![CDATA[<p>The Soldier is a pawn, posted to lands near and far,<br />
whose purpose is to protect the castle,<br />
where the knights toil; harvesting, mining and molding wares,<br />
under the tutelage of a designedly bishop,<br />
for the king and queen to dance at parties and talk of accomplishments,<br />
while the pawns family looks to the stars and hopes.</p>
<p>by Me</p>
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		<title>By: Hasan Jafri</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-329148</link>
		<dc:creator>Hasan Jafri</dc:creator>
		<pubDate>Wed, 14 Feb 2007 01:23:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-329148</guid>
		<description>Come gather &#039;round people
Wherever you roam
And admit that the waters
Around you have grown
And accept it that soon
You&#039;ll be drenched to the bone.
If your time to you
Is worth savin&#039;
Then you better start swimmin&#039;
Or you&#039;ll sink like a stone
For the times they are a-changin&#039;.

Bob Dylan</description>
		<content:encoded><![CDATA[<p>Come gather &#8217;round people<br />
Wherever you roam<br />
And admit that the waters<br />
Around you have grown<br />
And accept it that soon<br />
You&#8217;ll be drenched to the bone.<br />
If your time to you<br />
Is worth savin&#8217;<br />
Then you better start swimmin&#8217;<br />
Or you&#8217;ll sink like a stone<br />
For the times they are a-changin&#8217;.</p>
<p>Bob Dylan</p>
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		<title>By: Don</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-329129</link>
		<dc:creator>Don</dc:creator>
		<pubDate>Wed, 14 Feb 2007 00:32:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-329129</guid>
		<description>&lt;blockquote&gt;â€œItâ€™s not just the journalistâ€™s job at risk here. Itâ€™s American democracy. It is freedom.â€&lt;/blockquote&gt;
It is the soldier, not the reporter,
Who has given us freedom of the press.
It is the soldier, not the poet,
Who has given us freedom of speech.
It is the soldier, not the campus organizer,
Who has given us the freedom to demonstrate.
It is the soldier,
Who salutes the flag,
Who serves beneath the flag,
And whose coffin is draped by the flag,
Who allows the protester to burn the flag.

Admiral Jeremiah Denton</description>
		<content:encoded><![CDATA[<blockquote><p>â€œItâ€™s not just the journalistâ€™s job at risk here. Itâ€™s American democracy. It is freedom.â€</p></blockquote>
<p>It is the soldier, not the reporter,<br />
Who has given us freedom of the press.<br />
It is the soldier, not the poet,<br />
Who has given us freedom of speech.<br />
It is the soldier, not the campus organizer,<br />
Who has given us the freedom to demonstrate.<br />
It is the soldier,<br />
Who salutes the flag,<br />
Who serves beneath the flag,<br />
And whose coffin is draped by the flag,<br />
Who allows the protester to burn the flag.</p>
<p>Admiral Jeremiah Denton</p>
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		<title>By: Hasan Jafri</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-329121</link>
		<dc:creator>Hasan Jafri</dc:creator>
		<pubDate>Wed, 14 Feb 2007 00:12:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-329121</guid>
		<description>Walter Cronkite&#039;s assertion that &quot;news accuracy has declined because of consolidations and closures&quot; is simply wrong. 

Look at the variety in Iraq war coverage we are seeing thanks to the likes of Salam Pax and The Guardian&#039;s Ghaith Abdul Ahad. Look at this blog, inspired by Jeff Jarvis&#039;s need to act and do something real in the aftermath of 9/11. Look at the Saddam execution video, recorded on a phone and released for the world to see. These are things that never could have happened in the old world Walter Cronkite represents. For all the access big media reporters had during the Vietnam, they  covered mostly a laundry list of handouts from General William Westmoreland and his team. We romanticize those days, but news consumers today would be unimpressed by the quality of Vietnam War coverage. 

Big media&#039;s burn rate just means the market is becoming more efficient. That&#039;s good news for everyone.</description>
		<content:encoded><![CDATA[<p>Walter Cronkite&#8217;s assertion that &#8220;news accuracy has declined because of consolidations and closures&#8221; is simply wrong. </p>
<p>Look at the variety in Iraq war coverage we are seeing thanks to the likes of Salam Pax and The Guardian&#8217;s Ghaith Abdul Ahad. Look at this blog, inspired by Jeff Jarvis&#8217;s need to act and do something real in the aftermath of 9/11. Look at the Saddam execution video, recorded on a phone and released for the world to see. These are things that never could have happened in the old world Walter Cronkite represents. For all the access big media reporters had during the Vietnam, they  covered mostly a laundry list of handouts from General William Westmoreland and his team. We romanticize those days, but news consumers today would be unimpressed by the quality of Vietnam War coverage. </p>
<p>Big media&#8217;s burn rate just means the market is becoming more efficient. That&#8217;s good news for everyone.</p>
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		<title>By: Notes from a Teacher: Mark on Media &#187; Tuesday squibs</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-329103</link>
		<dc:creator>Notes from a Teacher: Mark on Media &#187; Tuesday squibs</dc:creator>
		<pubDate>Tue, 13 Feb 2007 23:50:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-329103</guid>
		<description>[...] Nobody wants less reporting. Jeff Jarvis wants to throw some red herrings out &#8212; particularly the one about legacy media cutbacks threatening quality journalism. That&#8217;s a campaign to get behind. [...]</description>
		<content:encoded><![CDATA[<p>[...] Nobody wants less reporting. Jeff Jarvis wants to throw some red herrings out &mdash; particularly the one about legacy media cutbacks threatening quality journalism. That&#8217;s a campaign to get behind. [...]</p>
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		<title>By: Robert Feinman</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-328868</link>
		<dc:creator>Robert Feinman</dc:creator>
		<pubDate>Tue, 13 Feb 2007 20:32:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-328868</guid>
		<description>Rick:
I think you have made an important point. Jeff Jarvis got inspired to blog and teach after he got caught up in 9/11 and realized how precious life is. I know of several other bloggers who have had similar experiences.

When one sees the end of life (your own or a loved one&#039;s) then trying to make a difference can become a great motivator.

Individual journalists may be driven by a similar wish to affect change, but they are constrained by the profit motive as you stated.</description>
		<content:encoded><![CDATA[<p>Rick:<br />
I think you have made an important point. Jeff Jarvis got inspired to blog and teach after he got caught up in 9/11 and realized how precious life is. I know of several other bloggers who have had similar experiences.</p>
<p>When one sees the end of life (your own or a loved one&#8217;s) then trying to make a difference can become a great motivator.</p>
<p>Individual journalists may be driven by a similar wish to affect change, but they are constrained by the profit motive as you stated.</p>
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		<title>By: Rick</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-328822</link>
		<dc:creator>Rick</dc:creator>
		<pubDate>Tue, 13 Feb 2007 19:02:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-328822</guid>
		<description>Bloggers are generally motivated to inform, or least be heard; MSM is primarily motivated to sell.  This is the difference Mr. Gibson pretends to ignore.</description>
		<content:encoded><![CDATA[<p>Bloggers are generally motivated to inform, or least be heard; MSM is primarily motivated to sell.  This is the difference Mr. Gibson pretends to ignore.</p>
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		<title>By: Tom</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-328814</link>
		<dc:creator>Tom</dc:creator>
		<pubDate>Tue, 13 Feb 2007 18:47:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-328814</guid>
		<description>&quot;Show me the serendipity-starved American and I will show you someone in a coma. &quot;

Perfect!</description>
		<content:encoded><![CDATA[<p>&#8220;Show me the serendipity-starved American and I will show you someone in a coma. &#8221;</p>
<p>Perfect!</p>
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		<title>By: John C Abell</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-328766</link>
		<dc:creator>John C Abell</dc:creator>
		<pubDate>Tue, 13 Feb 2007 17:19:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-328766</guid>
		<description>Not to quibble, but what Cronkite said was &quot;high-quality reporting.&quot; He is quoted correctly but paraphrased incorrectly. Though reasonable journalists may differ I would regard that as a material change.

But quibbling is what this is often all about, the exploration of the grays in the pursuit of not being snowed by people who have a story or who want to conceal one. Those who regard the two states of journalism to be cut-and-pasting press releases + repeating what is said at news conferences vs digging for the truth and cultivating sources do not have it exactly right. And neither are we at the point in this evolution to dismissively assert that journalism will survive and UGN is only and all good and by the way merely oranges to MSMs apples.

We hear a great deal about the importance of policing and vetting of UGC as if this a trouble-free detail. As a news professional I&#039;d like some news professionals to tell me how that will be done on a massive scale when newsrooms are cutting back, if this sort of reporting is meant to supplant rather than supplement what is being described as commodity coverage.

Bangalore fact-checkers, perhaps?</description>
		<content:encoded><![CDATA[<p>Not to quibble, but what Cronkite said was &#8220;high-quality reporting.&#8221; He is quoted correctly but paraphrased incorrectly. Though reasonable journalists may differ I would regard that as a material change.</p>
<p>But quibbling is what this is often all about, the exploration of the grays in the pursuit of not being snowed by people who have a story or who want to conceal one. Those who regard the two states of journalism to be cut-and-pasting press releases + repeating what is said at news conferences vs digging for the truth and cultivating sources do not have it exactly right. And neither are we at the point in this evolution to dismissively assert that journalism will survive and UGN is only and all good and by the way merely oranges to MSMs apples.</p>
<p>We hear a great deal about the importance of policing and vetting of UGC as if this a trouble-free detail. As a news professional I&#8217;d like some news professionals to tell me how that will be done on a massive scale when newsrooms are cutting back, if this sort of reporting is meant to supplant rather than supplement what is being described as commodity coverage.</p>
<p>Bangalore fact-checkers, perhaps?</p>
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		<title>By: Rob Hyndman</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-328753</link>
		<dc:creator>Rob Hyndman</dc:creator>
		<pubDate>Tue, 13 Feb 2007 16:32:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-328753</guid>
		<description>I didn&#039;t want to be exposed to &lt;a href=&quot;http://www.huffingtonpost.com/eat-the-press/2007/02/13/oh-wolf-a-daily-s_e_41102.html&quot; rel=&quot;nofollow&quot;&gt;this little nugget&lt;/a&gt; from Blitzer, and his insistence on giving it to me offers no comfort that the MSM can be relied on to give us the reporting we need.</description>
		<content:encoded><![CDATA[<p>I didn&#8217;t want to be exposed to <a href="http://www.huffingtonpost.com/eat-the-press/2007/02/13/oh-wolf-a-daily-s_e_41102.html" rel="nofollow">this little nugget</a> from Blitzer, and his insistence on giving it to me offers no comfort that the MSM can be relied on to give us the reporting we need.</p>
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		<title>By: Robert Feinman</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-328745</link>
		<dc:creator>Robert Feinman</dc:creator>
		<pubDate>Tue, 13 Feb 2007 16:12:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-328745</guid>
		<description>Are the tastes of TV viewers formed by the providers or do the viewers force the news programs to give them the types of stories they want to see?

Most places can now get the half-hour BBC TV news show, either on cable or a PBS station. I wonder how their ratings compare with the network and local news programs? I&#039;m guessing the interest level is fairly low. One can attribute this to their dry style, or their non-American focus, but I think most viewers don&#039;t really care about international news.

The American public is trained to care about buzz, celebrity and consumerism over other concerns. Look at the large degree of marketing to children (even in schools) to see how early this pattern is promoted.

So who are these people who want to see more reporting? Are you sure there are as many of them as you believe?</description>
		<content:encoded><![CDATA[<p>Are the tastes of TV viewers formed by the providers or do the viewers force the news programs to give them the types of stories they want to see?</p>
<p>Most places can now get the half-hour BBC TV news show, either on cable or a PBS station. I wonder how their ratings compare with the network and local news programs? I&#8217;m guessing the interest level is fairly low. One can attribute this to their dry style, or their non-American focus, but I think most viewers don&#8217;t really care about international news.</p>
<p>The American public is trained to care about buzz, celebrity and consumerism over other concerns. Look at the large degree of marketing to children (even in schools) to see how early this pattern is promoted.</p>
<p>So who are these people who want to see more reporting? Are you sure there are as many of them as you believe?</p>
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		<title>By: Chip Griffin</title>
		<link>http://www.buzzmachine.com/2007/02/13/nobody-wants-less-reporting/#comment-328486</link>
		<dc:creator>Chip Griffin</dc:creator>
		<pubDate>Tue, 13 Feb 2007 13:28:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=2491#comment-328486</guid>
		<description>You have it right.  Cutbacks don&#039;t have to mean less journalism. There&#039;s a difference between writers who patch together stories based on press releases, official info, news conferences, etc. and those who find their own sources and dig for information.  Doesn&#039;t necessarily have to rise to the level of investigative journalism, just looking for unique angles, views, etc. rather than simply being part of the media herd and saying the same thing as their competitors just with different words.

I touched on the future of the newspaper industry in my post yesterday on &lt;a href=&quot;http://www.pardonthedisruption.com/2007/02/the_future_of_t.html&quot; rel=&quot;nofollow&quot;&gt;Pardon the Disruption&lt;/a&gt;.  It goes more to the economics than the substance, but it also seeks to debunk common wisdom on the death of the sector.

We&#039;re in an era of change in the media and those who evolve and innovate will prosper.</description>
		<content:encoded><![CDATA[<p>You have it right.  Cutbacks don&#8217;t have to mean less journalism. There&#8217;s a difference between writers who patch together stories based on press releases, official info, news conferences, etc. and those who find their own sources and dig for information.  Doesn&#8217;t necessarily have to rise to the level of investigative journalism, just looking for unique angles, views, etc. rather than simply being part of the media herd and saying the same thing as their competitors just with different words.</p>
<p>I touched on the future of the newspaper industry in my post yesterday on <a href="http://www.pardonthedisruption.com/2007/02/the_future_of_t.html" rel="nofollow">Pardon the Disruption</a>.  It goes more to the economics than the substance, but it also seeks to debunk common wisdom on the death of the sector.</p>
<p>We&#8217;re in an era of change in the media and those who evolve and innovate will prosper.</p>
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