Comments on: Microsoft’s video virus

By: Mark

Mark — Thu, 12 Nov 2009 16:29:38 +0000

Loved the video, very clever.
I feel this video would be more valid 3 years ago than it is today.

Now that we have social media for user feedback, companies can’t only pay attention to themselves. If feedback from consumers via social media is ignored, company X will fall behind the competition.

Hilarious video tho.

By: David Johansen

David Johansen — Sun, 08 Feb 2009 19:06:28 +0000

MS keeps making us grab our ankles.

By: Timothy Minger

Timothy Minger — Mon, 19 Jan 2009 03:38:07 +0000

cool nice blog Regards Timothy http://amcexams.com

By: malta

malta — Sun, 10 Feb 2008 14:36:04 +0000

The movie looks like depicting the wrong type of marriage.

By: estetik

estetik — Sat, 12 Jan 2008 09:24:08 +0000

An old Trojan horse with a new twist — victims are tricked into installing a virus that masquerades as a video clip. But experts disagree on the risks.

By: The social media revolution (in 15 minutes)

The social media revolution (in 15 minutes) — Thu, 24 May 2007 11:21:46 +0000

[...] BuzzMachine Â» Blog Archive Â» Microsoftâ€™s video virus A good example of lots of things: upload content, having a story (played out in the accompanying blog) which is generating conversation, plus encapsulating a relevant insight. It very funny – but does it really tell the right story? (tags: advertising video viral example) No Comments so far Leave a comment RSS feed for comments on this post. TrackBack URI Leave a comment Line and paragraph breaks automatic, e-mail address never displayed, HTML allowed:

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By: MediaBlog » Sweetheart, ik weet alles van je MediaBlog » Sweetheart, ik weet alles van je — Thu, 24 May 2007 05:36:17 +0000 [...] over de verhouding tussen adverteerder en consument, The Break Up. Volgens columnist en blogger Jeff Jarvis een mooi voorbeeld van succesvolle viral marketing, nota bene bedacht en gemaakt door Microsoft. [...] By: Eu mudei! Tu nÃ£o... « Atrium - Media e Cidadania Eu mudei! Tu nÃ£o... « Atrium - Media e Cidadania — Wed, 23 May 2007 16:43:01 +0000 [...] SugestÃ£o recolhida no BuzzMachine [...] By: chico haas chico haas — Tue, 22 May 2007 16:54:30 +0000 I’m not sure what is meant by conversation or dialogue. (I know someone can set me straight.) Instead of running a spot on Lost, you build a cool site or post something on youtube that gets a lot of hits, great, it’s just another medium for your monologue with some camouflage. You may be reaching your target virally, outside of the mainstream, and that’s nice, but there’s no conversation. It’s just a newer venue for your message. Even at best case, you can post a comment or question on a site, like on this lovely blog, and maybe you’ll get an opinion back or, in the case of a corporation, get the company line. That’s not a dialogue. A MiniCooper billboard sends you a voice or text message when you drive by in your Mini: Nice car, Pete. That’s it? That’s reaching people in a meaningful way? But I do love the category name: Interactive. I think the only meaningful dialogue we have about products is when we ask someone: How do you like your Mini? “It’s nice.” “It blows.” It’s old school, but it’s trusty. By: Patrizia Broghammer Patrizia Broghammer — Tue, 22 May 2007 15:16:53 +0000 “Precisely how Microsoft changes the conversation between advertisers and â€” note my word change â€” customer, Iâ€™m not sure.” It could be a change in case there had ever been a conversation. The movie looks like depicting the wrong type of marriage. I see the relationship between advertiser and consumer much more as a Muslim kind of marriage where of course the husband IS the advertiser and the wife the consumer. Of course the man in a Muslim marriage never cares about his wife, as long as she listens (kind of euphemism) to him. Anyway, just as in the commercial life, if one wife doesn’t behave, who cares… there are many others… By: Geert Geert — Tue, 22 May 2007 11:41:07 +0000 Nice posting and good point… we can only speak about the department we are working for of course and that is Microsoft Digital Advertiser Solutions. Within that department we are trying to talk the talk and walk the walk. The main reason is of course to open the debate and join the conversation… then it is up to us to proof it. By: » Bring back the love sixtysecondview: Sixty second interviews from pr, media and politics Tue, 22 May 2007 09:35:20 +0000 [...] Tip to Jeff Jarvis. Technorati Tags: Microsoft Digital Solutions, Jeff Jarvis, [...] By: The Break Up : Greg Palmer The Break Up : Greg Palmer — Tue, 22 May 2007 01:59:09 +0000 [...] this on Buzzmachine. It is indeed [...] By: Tansley - addendum Tansley - addendum — Mon, 21 May 2007 21:07:59 +0000 You know, this would wash if Microsoft actually listened to the complaints of their customers…but when you get so many voices they tend to blend into a dull background roar… One of my oldest friends was a beta tester for Microsoft for years. Well, last year, with the advent of VISTA, he finally defected…and turned MAC. His reason? According to him, the DRM (digital rights management) is so deeply embedded in Vista, that they’ll never be able to fix it properly. It’s bigger and buggier than any previous OS they’ve produced, and he finally decided enough was enough. This is such a classic example of Microsoft’s ongoing disconnect with reality. I can think of few other companies that so firmly embody the principles depicted, on a daily basis, in DILBERT…