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	<title>Comments on: Fitted for a coffin</title>
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	<link>http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/</link>
	<description>by Jeff Jarvis</description>
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		<title>By: ndgkzcyahw</title>
		<link>http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-355559</link>
		<dc:creator>ndgkzcyahw</dc:creator>
		<pubDate>Tue, 31 Jul 2007 21:30:26 +0000</pubDate>
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		<description>Hello! Good Site! Thanks you! ugcborvgwdfz</description>
		<content:encoded><![CDATA[<p>Hello! Good Site! Thanks you! ugcborvgwdfz</p>
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		<title>By: Hard News, Inc.</title>
		<link>http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354830</link>
		<dc:creator>Hard News, Inc.</dc:creator>
		<pubDate>Thu, 19 Jul 2007 07:47:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354830</guid>
		<description>&lt;strong&gt;Dead-Tree Editions Are Soon To Be ... uh ... Dead?...&lt;/strong&gt;

...</description>
		<content:encoded><![CDATA[<p><strong>Dead-Tree Editions Are Soon To Be &#8230; uh &#8230; Dead?&#8230;</strong></p>
<p>&#8230;</p>
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		<title>By: death of classic media &#187; zoso's blog</title>
		<link>http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354802</link>
		<dc:creator>death of classic media &#187; zoso's blog</dc:creator>
		<pubDate>Wed, 18 Jul 2007 14:07:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354802</guid>
		<description>[...] Jarvis e sumbru&#160;la adresa presei clasice, deÅŸi el e jurnalist vechi ÅŸi Ã®ncÄƒ mai publica&#160;la [...]</description>
		<content:encoded><![CDATA[<p>[...] Jarvis e sumbru&nbsp;la adresa presei clasice, deÅŸi el e jurnalist vechi ÅŸi Ã®ncÄƒ mai publica&nbsp;la [...]</p>
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		<title>By: Steve Boriss</title>
		<link>http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354784</link>
		<dc:creator>Steve Boriss</dc:creator>
		<pubDate>Wed, 18 Jul 2007 04:49:02 +0000</pubDate>
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		<description>&quot;The sooner journalists start thinking of their business as a service, the better equipped theyâ€™ll be for the changes ahead.&quot;

I&#039;d add that the sooner journalists start to think of their readers as &quot;customers&quot; and not &quot;citizens,&quot; the better equipped they will be.  I&#039;ve never heard of another industry where giving customers what they want is considered &quot;pandering.&quot;  To see the problem, I would encourage everyone to pick-up a copy of &quot;The Elements of Journalism&quot; by the revered Kovach and Rosenstiel.  You will read such ego-boosting, business-busting tripe as &quot;Journalism&#039;s first loyalty is to citizens...Citizens are not customers.&quot;  Yeah, whatever.  (Steve Boriss, &lt;a href=&quot;http://www.thefutureofnews.com&quot; rel=&quot;nofollow&quot;&gt;The Future of News&lt;/a&gt;)</description>
		<content:encoded><![CDATA[<p>&#8220;The sooner journalists start thinking of their business as a service, the better equipped theyâ€™ll be for the changes ahead.&#8221;</p>
<p>I&#8217;d add that the sooner journalists start to think of their readers as &#8220;customers&#8221; and not &#8220;citizens,&#8221; the better equipped they will be.  I&#8217;ve never heard of another industry where giving customers what they want is considered &#8220;pandering.&#8221;  To see the problem, I would encourage everyone to pick-up a copy of &#8220;The Elements of Journalism&#8221; by the revered Kovach and Rosenstiel.  You will read such ego-boosting, business-busting tripe as &#8220;Journalism&#8217;s first loyalty is to citizens&#8230;Citizens are not customers.&#8221;  Yeah, whatever.  (Steve Boriss, <a href="http://www.thefutureofnews.com" rel="nofollow">The Future of News</a>)</p>
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