Comments on: Fitted for a coffin http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/ by Jeff Jarvis Tue, 02 Dec 2008 01:39:12 +0000 http://wordpress.org/?v=2.5.1 By: ndgkzcyahw http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-355559 ndgkzcyahw Tue, 31 Jul 2007 21:30:26 +0000 http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-355559 Hello! Good Site! Thanks you! ugcborvgwdfz Hello! Good Site! Thanks you! ugcborvgwdfz

]]> By: Hard News, Inc. http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354830 Hard News, Inc. Thu, 19 Jul 2007 07:47:23 +0000 http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354830 <strong>Dead-Tree Editions Are Soon To Be ... uh ... Dead?...</strong> ... Dead-Tree Editions Are Soon To Be … uh … Dead?…

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]]> By: death of classic media » zoso's blog http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354802 death of classic media » zoso's blog Wed, 18 Jul 2007 14:07:34 +0000 http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354802 [...] Jarvis e sumbru la adresa presei clasice, deÅŸi el e jurnalist vechi ÅŸi încă mai publica la [...] [...] Jarvis e sumbru la adresa presei clasice, deÅŸi el e jurnalist vechi ÅŸi încă mai publica la [...]

]]> By: Steve Boriss http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354784 Steve Boriss Wed, 18 Jul 2007 04:49:02 +0000 http://www.buzzmachine.com/2007/07/17/fitted-for-a-coffin/#comment-354784 "The sooner journalists start thinking of their business as a service, the better equipped they’ll be for the changes ahead." I'd add that the sooner journalists start to think of their readers as "customers" and not "citizens," the better equipped they will be. I've never heard of another industry where giving customers what they want is considered "pandering." To see the problem, I would encourage everyone to pick-up a copy of "The Elements of Journalism" by the revered Kovach and Rosenstiel. You will read such ego-boosting, business-busting tripe as "Journalism's first loyalty is to citizens...Citizens are not customers." Yeah, whatever. (Steve Boriss, <a href="http://www.thefutureofnews.com" rel="nofollow">The Future of News</a>) “The sooner journalists start thinking of their business as a service, the better equipped they’ll be for the changes ahead.”

I’d add that the sooner journalists start to think of their readers as “customers” and not “citizens,” the better equipped they will be. I’ve never heard of another industry where giving customers what they want is considered “pandering.” To see the problem, I would encourage everyone to pick-up a copy of “The Elements of Journalism” by the revered Kovach and Rosenstiel. You will read such ego-boosting, business-busting tripe as “Journalism’s first loyalty is to citizens…Citizens are not customers.” Yeah, whatever. (Steve Boriss, The Future of News)

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