At OPA in London, Steve Kaufer, CEO of TripAdvisor, tells a success story from his Facebook app. Local Picks — which enables users to give their opinions on restaurants and such — attracted 1.4 million new reviews and ratings. That’s invaluable content. That’s thinking like a platform.
[...] Jarvis coined the phrase “thinking like a platform” with more explanation here. Make your news (and your multimedia, see above) embeddable onto [...]