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	<title>Comments on: Defending Google</title>
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	<link>http://www.buzzmachine.com/2008/11/15/defending-google/</link>
	<description>by Jeff Jarvis</description>
	<lastBuildDate>Sun, 14 Mar 2010 05:39:49 +0000</lastBuildDate>
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		<title>By: What Google Should Do in China &#124; Media and Tech</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-407322</link>
		<dc:creator>What Google Should Do in China &#124; Media and Tech</dc:creator>
		<pubDate>Thu, 14 Jan 2010 16:54:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-407322</guid>
		<description>[...] We can only hope. Will Google be punished by Wall Street? It probably will. But as I&#8217;ve argued, we should hope that Google&#8217;s pledge, Don&#8217;t be evil, will one day be chiseled over the [...]</description>
		<content:encoded><![CDATA[<p>[...] We can only hope. Will Google be punished by Wall Street? It probably will. But as I&#8217;ve argued, we should hope that Google&#8217;s pledge, Don&#8217;t be evil, will one day be chiseled over the [...]</p>
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		<title>By: What Google should do &#171; BuzzMachine</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-407209</link>
		<dc:creator>What Google should do &#171; BuzzMachine</dc:creator>
		<pubDate>Wed, 13 Jan 2010 04:57:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-407209</guid>
		<description>[...] We can only hope. Will Google be punished by Wall Street? It probably will. But as I&#8217;ve argued, we should hope that Google&#8217;s pledge, Don&#8217;t be evil, will one day be chiseled over the [...]</description>
		<content:encoded><![CDATA[<p>[...] We can only hope. Will Google be punished by Wall Street? It probably will. But as I&#8217;ve argued, we should hope that Google&#8217;s pledge, Don&#8217;t be evil, will one day be chiseled over the [...]</p>
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		<title>By: Daniel Tunkelang</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-390133</link>
		<dc:creator>Daniel Tunkelang</dc:creator>
		<pubDate>Sun, 01 Feb 2009 20:00:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-390133</guid>
		<description>I know I&#039;m a little late to the party, but I&#039;ve posted my analysis of the debate in advance of your Thursday book tour evening:

http://thenoisychannel.com/2009/02/01/is-google-evil-the-great-debate/</description>
		<content:encoded><![CDATA[<p>I know I&#8217;m a little late to the party, but I&#8217;ve posted my analysis of the debate in advance of your Thursday book tour evening:</p>
<p><a href="http://thenoisychannel.com/2009/02/01/is-google-evil-the-great-debate/" rel="nofollow">http://thenoisychannel.com/2009/02/01/is-google-evil-the-great-debate/</a></p>
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		<title>By: Richard Bennett</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385874</link>
		<dc:creator>Richard Bennett</dc:creator>
		<pubDate>Fri, 21 Nov 2008 04:02:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385874</guid>
		<description>Let the record show that the supporters of the proposition &quot;Google violates its &quot;Don&#039;t be evil&quot; motto&quot; won this debate quite handily. 

Nevertheless, Google fans declared victory many times while the debate was in progress, which is pretty much what you&#039;d expect.</description>
		<content:encoded><![CDATA[<p>Let the record show that the supporters of the proposition &#8220;Google violates its &#8220;Don&#8217;t be evil&#8221; motto&#8221; won this debate quite handily. </p>
<p>Nevertheless, Google fans declared victory many times while the debate was in progress, which is pretty much what you&#8217;d expect.</p>
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		<title>By: Debate: Does Google Violate its &#8220;Don&#8217;t Be Evil&#8221; Motto? - The Technology Liberation Front</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385710</link>
		<dc:creator>Debate: Does Google Violate its &#8220;Don&#8217;t Be Evil&#8221; Motto? - The Technology Liberation Front</dc:creator>
		<pubDate>Mon, 17 Nov 2008 18:55:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385710</guid>
		<description>[...] of the University of Chicago Law School, and Siva Vaidhyanathan from the University of Virginia. Jarvis&#8217; blog post on the subject has gotten some interesting [...]</description>
		<content:encoded><![CDATA[<p>[...] of the University of Chicago Law School, and Siva Vaidhyanathan from the University of Virginia. Jarvis&#8217; blog post on the subject has gotten some interesting [...]</p>
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		<title>By: Patrizia Broghammer</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385688</link>
		<dc:creator>Patrizia Broghammer</dc:creator>
		<pubDate>Mon, 17 Nov 2008 10:56:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385688</guid>
		<description>Do morality and profit go together?
They could, and somebody must say they should, but they usually do not need to.
Usually profit comes first.
Because morality doesn&#039;t fill your stomach as well as profit.
Sometimes it doesn&#039;t at all.

Do performance and profit go together?
Usually they do. If you are successful you must be good, it is not always true the other way around, if you are good you are not necessarily successful.
Success depends on many variables.
First you must be known and to be known you must be widespread.
Google was there at the right moment, at the right time and was as good as nobody else.
You tried it, you were satisfied and you were addicted.
So addicted that when you search, automatically you tape Google.com.
&quot; I also wish that Google were more transparent about the business arrangement in its ad networks. Google demands transparency from the rest of us - if we want Google juice - but it is too often opaque itself. But opaqueness has long been standard procedure in business.&quot; 

Well the usual saying goes: We all have the same rights, as long as Google has its own rights...When you have power you also have privileges...

&quot;Our world is a better place because of Google&quot;

I wouldn&#039;t say better.
More people are on the Internet. More people are connected and can easily communicate.
Google has a more effective and &quot;independent&quot; PR, where more or less everybody has his &quot;right&quot;(more or less) placement on the Internet.
Google gave the chance to companies to create products, jobs, value, and wealth.

All this existed before Google and will exist after Google, but Google gave a voice to it, created hierarchies so that more or less everybody is entitled to shout when his turn comes and if he has something interesting to say.

And if he doesn&#039;t (or Google thinks he doesn&#039;t), he will be after the 10 pages of the search...relegated to eternal anonymity...</description>
		<content:encoded><![CDATA[<p>Do morality and profit go together?<br />
They could, and somebody must say they should, but they usually do not need to.<br />
Usually profit comes first.<br />
Because morality doesn&#8217;t fill your stomach as well as profit.<br />
Sometimes it doesn&#8217;t at all.</p>
<p>Do performance and profit go together?<br />
Usually they do. If you are successful you must be good, it is not always true the other way around, if you are good you are not necessarily successful.<br />
Success depends on many variables.<br />
First you must be known and to be known you must be widespread.<br />
Google was there at the right moment, at the right time and was as good as nobody else.<br />
You tried it, you were satisfied and you were addicted.<br />
So addicted that when you search, automatically you tape Google.com.<br />
&#8221; I also wish that Google were more transparent about the business arrangement in its ad networks. Google demands transparency from the rest of us &#8211; if we want Google juice &#8211; but it is too often opaque itself. But opaqueness has long been standard procedure in business.&#8221; </p>
<p>Well the usual saying goes: We all have the same rights, as long as Google has its own rights&#8230;When you have power you also have privileges&#8230;</p>
<p>&#8220;Our world is a better place because of Google&#8221;</p>
<p>I wouldn&#8217;t say better.<br />
More people are on the Internet. More people are connected and can easily communicate.<br />
Google has a more effective and &#8220;independent&#8221; PR, where more or less everybody has his &#8220;right&#8221;(more or less) placement on the Internet.<br />
Google gave the chance to companies to create products, jobs, value, and wealth.</p>
<p>All this existed before Google and will exist after Google, but Google gave a voice to it, created hierarchies so that more or less everybody is entitled to shout when his turn comes and if he has something interesting to say.</p>
<p>And if he doesn&#8217;t (or Google thinks he doesn&#8217;t), he will be after the 10 pages of the search&#8230;relegated to eternal anonymity&#8230;</p>
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		<title>By: Jeff Jarvis: Is Google Good or Evil? Good. &#124; Totspot Blog</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385679</link>
		<dc:creator>Jeff Jarvis: Is Google Good or Evil? Good. &#124; Totspot Blog</dc:creator>
		<pubDate>Mon, 17 Nov 2008 04:22:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385679</guid>
		<description>[...] Read the whole thing here. [...]</description>
		<content:encoded><![CDATA[<p>[...] Read the whole thing here. [...]</p>
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		<title>By: Richard Bennett</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385672</link>
		<dc:creator>Richard Bennett</dc:creator>
		<pubDate>Sun, 16 Nov 2008 22:54:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385672</guid>
		<description>&quot;What qualifies any of us to talk on any subject?&quot;

Indeed.</description>
		<content:encoded><![CDATA[<p>&#8220;What qualifies any of us to talk on any subject?&#8221;</p>
<p>Indeed.</p>
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		<title>By: The Ministry of Google &#171; How to microblog in high heels</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385660</link>
		<dc:creator>The Ministry of Google &#171; How to microblog in high heels</dc:creator>
		<pubDate>Sun, 16 Nov 2008 20:16:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385660</guid>
		<description>[...] and will continue to change how we are using the web, and the tools available. Jeff Jarvis has recently blogged his speech in defense of Google, and has a great list of ways Google is not evil and should be appreciated in his [...]</description>
		<content:encoded><![CDATA[<p>[...] and will continue to change how we are using the web, and the tools available. Jeff Jarvis has recently blogged his speech in defense of Google, and has a great list of ways Google is not evil and should be appreciated in his [...]</p>
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		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385657</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Sun, 16 Nov 2008 19:46:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385657</guid>
		<description>Jim,

Good point. Musing on your theme.... &quot;Good&quot; -- or not evil -- shouldn&#039;t necessarily assume that one can reform the rest of the world. However, one does decide with whom to do business, no? I think cigarette companies are bad, so I wouldn&#039;t work with them or help them in their work, for example. So should Google help China? That&#039;s one formulation. But your formulation would also be right in saying that it would be impractical for Google to judge the virtue of everyone it does business with. (Hell, it does business with spammers and sploggers.) Remember that Google&#039;s rule is intended for internal use, to guide employees and so they can guide the company. So there&#039;s the debate: Google asking, &quot;Should we do business in China under China&#039;s rules?&quot; Their answer was that some internet is better than none. Would the answer be the same for apartheid South Africa? It&#039;s basically a boycott argument in the end, I suppose.</description>
		<content:encoded><![CDATA[<p>Jim,</p>
<p>Good point. Musing on your theme&#8230;. &#8220;Good&#8221; &#8212; or not evil &#8212; shouldn&#8217;t necessarily assume that one can reform the rest of the world. However, one does decide with whom to do business, no? I think cigarette companies are bad, so I wouldn&#8217;t work with them or help them in their work, for example. So should Google help China? That&#8217;s one formulation. But your formulation would also be right in saying that it would be impractical for Google to judge the virtue of everyone it does business with. (Hell, it does business with spammers and sploggers.) Remember that Google&#8217;s rule is intended for internal use, to guide employees and so they can guide the company. So there&#8217;s the debate: Google asking, &#8220;Should we do business in China under China&#8217;s rules?&#8221; Their answer was that some internet is better than none. Would the answer be the same for apartheid South Africa? It&#8217;s basically a boycott argument in the end, I suppose.</p>
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		<title>By: Jim Mullen</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385655</link>
		<dc:creator>Jim Mullen</dc:creator>
		<pubDate>Sun, 16 Nov 2008 19:25:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385655</guid>
		<description>Is Craig&#039;s List evil?  I see thinly veiled ads for prostitutes on it all the time.  Is eBay evil when someone tries to sell something illegal or inappropriate?  Is Chrysler evil when a drunk kills someone in one of their cars?

The whole might and power of the U.S government hasn&#039;t been able to get China to change their policies since WWII  but we expect Google to do it overnight?  What has Nike or Apple done to get China to change its ways?  Or a thousand other companies doing business there. What are you guys doing?  Gonna to blog China free?  Gee, that&#039;s courageous. What giant risk takers you are.</description>
		<content:encoded><![CDATA[<p>Is Craig&#8217;s List evil?  I see thinly veiled ads for prostitutes on it all the time.  Is eBay evil when someone tries to sell something illegal or inappropriate?  Is Chrysler evil when a drunk kills someone in one of their cars?</p>
<p>The whole might and power of the U.S government hasn&#8217;t been able to get China to change their policies since WWII  but we expect Google to do it overnight?  What has Nike or Apple done to get China to change its ways?  Or a thousand other companies doing business there. What are you guys doing?  Gonna to blog China free?  Gee, that&#8217;s courageous. What giant risk takers you are.</p>
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		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385651</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Sun, 16 Nov 2008 18:57:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385651</guid>
		<description>Got it, Adrian. 

Just wondering, though: Would you have been able to build ChicagoCrime.org when you did without Google Maps? Wasn&#039;t it that demonstration that led to EveryBlock and its funding? 

I&#039;m not saying Google is the only path. But if they helped you along the way to create a new company, I do think they at least deserve the credit.</description>
		<content:encoded><![CDATA[<p>Got it, Adrian. </p>
<p>Just wondering, though: Would you have been able to build ChicagoCrime.org when you did without Google Maps? Wasn&#8217;t it that demonstration that led to EveryBlock and its funding? </p>
<p>I&#8217;m not saying Google is the only path. But if they helped you along the way to create a new company, I do think they at least deserve the credit.</p>
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		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385647</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Sun, 16 Nov 2008 18:32:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385647</guid>
		<description>Bob,

If I dare say it.... try Google domains. See Doc Searls on the topic: http://www.linuxjournal.com/content/what-google-does-and-needs-keep-doing</description>
		<content:encoded><![CDATA[<p>Bob,</p>
<p>If I dare say it&#8230;. try Google domains. See Doc Searls on the topic: <a href="http://www.linuxjournal.com/content/what-google-does-and-needs-keep-doing" rel="nofollow">http://www.linuxjournal.com/content/what-google-does-and-needs-keep-doing</a></p>
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		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385646</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Sun, 16 Nov 2008 18:13:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385646</guid>
		<description>Kyle,
I&#039;ve studied the subject for the book. What qualifies any of us to talk on any subject? Do you have opinions? I suspect you have them about me. I might ask your qualifications for that. but that would be rather silly, wouldn&#039;t it?</description>
		<content:encoded><![CDATA[<p>Kyle,<br />
I&#8217;ve studied the subject for the book. What qualifies any of us to talk on any subject? Do you have opinions? I suspect you have them about me. I might ask your qualifications for that. but that would be rather silly, wouldn&#8217;t it?</p>
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		<title>By: Adrian Holovaty</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385645</link>
		<dc:creator>Adrian Holovaty</dc:creator>
		<pubDate>Sun, 16 Nov 2008 18:11:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385645</guid>
		<description>Jeff wrote: &quot;Google specifically aside, could you afford to build your own map service instead of using Google Maps or Mapquest or such?&quot;

Actually, yes! That&#039;s precisely what I attempted to convey in my previous comment, but I guess I didn&#039;t make the point well enough. We *have* built our own map service, and Google had nothing to do with it.

Google deserves credit for introducing the *concept* of dynamically draggable/zoomable maps, but the online mapping world has come a long way since that happened in 2005. It&#039;s feasible, and affordable, to make your own maps -- with zero code, services or data from Google. That&#039;s what we&#039;re doing on EveryBlock, and we couldn&#039;t be happier about it.

Adrian</description>
		<content:encoded><![CDATA[<p>Jeff wrote: &#8220;Google specifically aside, could you afford to build your own map service instead of using Google Maps or Mapquest or such?&#8221;</p>
<p>Actually, yes! That&#8217;s precisely what I attempted to convey in my previous comment, but I guess I didn&#8217;t make the point well enough. We *have* built our own map service, and Google had nothing to do with it.</p>
<p>Google deserves credit for introducing the *concept* of dynamically draggable/zoomable maps, but the online mapping world has come a long way since that happened in 2005. It&#8217;s feasible, and affordable, to make your own maps &#8212; with zero code, services or data from Google. That&#8217;s what we&#8217;re doing on EveryBlock, and we couldn&#8217;t be happier about it.</p>
<p>Adrian</p>
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		<title>By: Kyle</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385644</link>
		<dc:creator>Kyle</dc:creator>
		<pubDate>Sun, 16 Nov 2008 18:02:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385644</guid>
		<description>Jeff - I know about the book. My question was how are you at all qualified to talk about the subject.</description>
		<content:encoded><![CDATA[<p>Jeff &#8211; I know about the book. My question was how are you at all qualified to talk about the subject.</p>
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		<title>By: Bob Johnson</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385643</link>
		<dc:creator>Bob Johnson</dc:creator>
		<pubDate>Sun, 16 Nov 2008 17:59:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385643</guid>
		<description>I read of your site in Larry Weber&#039;s &quot;Marketing to the Social Web&quot; about your open letter to Dell.

I&#039;m a CEO of a medium sized company and would like to register a complaint about Godaddy.com as I think they have slipped to a point where their moral code is below the standards Weber writes.  I believe this letter  gets to the point.  Fran is the internet specialist in my company, Kaffe Magnum Opus.

Fran,
This weekend I purchased two domains.  ecocrisis101.com  and tvadsrip.com.  My purpose in writing is more than this.

I purchased these one at a time.  The first check out, the bill is $5,389 or some such bullshit.  I realized that the first domain I looked for, ecocrisis.com had come up as available at a premium price, something like 5350 dollars.  I clicked away to search more site names for obvious reasons.  I did not know, and I challenge  you to find anywhere it says that you bought it, in any way.  Yet, it ends up in my cart.  And at checkout there was no obvious way to remove it and another.  There was also a five year plan on the cart, which I did not order.

This is dishonest and not up to the moral standard of Kaffre Magnum Opus and I&#039;d like you to find another service from which KMO can  purchase domains.

I would also like to store our domains at another site.  

Go Daddy has turned into a slippery slope.  

I&#039;m not kiddiing.  

Bob</description>
		<content:encoded><![CDATA[<p>I read of your site in Larry Weber&#8217;s &#8220;Marketing to the Social Web&#8221; about your open letter to Dell.</p>
<p>I&#8217;m a CEO of a medium sized company and would like to register a complaint about Godaddy.com as I think they have slipped to a point where their moral code is below the standards Weber writes.  I believe this letter  gets to the point.  Fran is the internet specialist in my company, Kaffe Magnum Opus.</p>
<p>Fran,<br />
This weekend I purchased two domains.  ecocrisis101.com  and tvadsrip.com.  My purpose in writing is more than this.</p>
<p>I purchased these one at a time.  The first check out, the bill is $5,389 or some such bullshit.  I realized that the first domain I looked for, ecocrisis.com had come up as available at a premium price, something like 5350 dollars.  I clicked away to search more site names for obvious reasons.  I did not know, and I challenge  you to find anywhere it says that you bought it, in any way.  Yet, it ends up in my cart.  And at checkout there was no obvious way to remove it and another.  There was also a five year plan on the cart, which I did not order.</p>
<p>This is dishonest and not up to the moral standard of Kaffre Magnum Opus and I&#8217;d like you to find another service from which KMO can  purchase domains.</p>
<p>I would also like to store our domains at another site.  </p>
<p>Go Daddy has turned into a slippery slope.  </p>
<p>I&#8217;m not kiddiing.  </p>
<p>Bob</p>
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		<title>By: Mark</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385642</link>
		<dc:creator>Mark</dc:creator>
		<pubDate>Sun, 16 Nov 2008 17:58:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385642</guid>
		<description>Is Google evil?

I agree with other commenters that the word &quot;evil&quot; needs to be defined first. A for-profit-company needs to do really bad things to be &quot;evil&quot;. So, Google can probably not be evil, by definiton.

But if you look at Google&#039;s behaviour, I see a lot of &quot;evil&quot; activities. Their opaqueness is well known in the industry, and they could use it to abuse their monopolistic power. Example #1: Adsense.

You are an Adsense publisher. Wouldn&#039;t you want to know which ads show on your site? Which ads were clicked? Which clicks earned how much? Which share is Google getting from clicks on your site? Then good luck finding that out. You won&#039;t, because Google won&#039;t tell you. They barely let you know anything about the ads that run on your site. You don&#039;t know whether a click on the &quot;God Loves You&quot; ad above (that I am seeing right now, for whatever reason) will earn you $1 per click or $0.01, and whether Google was able to sell that click at $1.50 or $0.15 or $0.02. YOU JUST DON&#039;T KNOW, because Google does not tell you. In other words - Google could just take the money from you as they see fit. Google faces a bad quarter? Well, Sergey, just crank up the revenue share, presto!

Evil? Not in the sense of handing over Chinese users to the Chinese legal state. But &quot;evil&quot; in the sense of &quot;unethitical behaviour&quot; - bien sur, mon copain!

Example #2: Profiling.

You run Adsense on this blog. Google knows I am accessing this page. Now. They will know when I posted this (critical) comment. They probably know who I am. If not, it is probably not too difficult for them to find out. If they decide that they don&#039;t like such critical commentary, they just disable my gmail account, my Adsense account, my Adwords account.

But they would never do that, right?

Again, would that behaviour be evil? No (the contracts allows them to terminate whatever service I have been using at any time without having to give a reason).  But would it be &quot;unethical behaviour&quot;? Heck, yes. It affects my freedom of speech. These days I think twice before posting a critical comment re. Google. This machine is too dangerous to risk losing an Adsense account or your search rankings.

Example #3: Copyrights.

Google has a weird relationship to the copyright. They hate it, because it prevents them to fulfil their company mission (organizing the world&#039;s information) and to build useful services to place ads around. Copyright owners disturb here. Just look at Youtube and the massive amount of infringement going on there. Sure, it&#039;s not Google infringing, they are just providing the platform, it&#039;s the users. Then again - even if this is not &quot;evil&quot;, it&#039;s certainly unethical. If they see that infringements are happening, they could also decide to disable the platform altogether.

And so I began to use live.com some time ago for my searches. No, I do not trust Google at all.</description>
		<content:encoded><![CDATA[<p>Is Google evil?</p>
<p>I agree with other commenters that the word &#8220;evil&#8221; needs to be defined first. A for-profit-company needs to do really bad things to be &#8220;evil&#8221;. So, Google can probably not be evil, by definiton.</p>
<p>But if you look at Google&#8217;s behaviour, I see a lot of &#8220;evil&#8221; activities. Their opaqueness is well known in the industry, and they could use it to abuse their monopolistic power. Example #1: Adsense.</p>
<p>You are an Adsense publisher. Wouldn&#8217;t you want to know which ads show on your site? Which ads were clicked? Which clicks earned how much? Which share is Google getting from clicks on your site? Then good luck finding that out. You won&#8217;t, because Google won&#8217;t tell you. They barely let you know anything about the ads that run on your site. You don&#8217;t know whether a click on the &#8220;God Loves You&#8221; ad above (that I am seeing right now, for whatever reason) will earn you $1 per click or $0.01, and whether Google was able to sell that click at $1.50 or $0.15 or $0.02. YOU JUST DON&#8217;T KNOW, because Google does not tell you. In other words &#8211; Google could just take the money from you as they see fit. Google faces a bad quarter? Well, Sergey, just crank up the revenue share, presto!</p>
<p>Evil? Not in the sense of handing over Chinese users to the Chinese legal state. But &#8220;evil&#8221; in the sense of &#8220;unethitical behaviour&#8221; &#8211; bien sur, mon copain!</p>
<p>Example #2: Profiling.</p>
<p>You run Adsense on this blog. Google knows I am accessing this page. Now. They will know when I posted this (critical) comment. They probably know who I am. If not, it is probably not too difficult for them to find out. If they decide that they don&#8217;t like such critical commentary, they just disable my gmail account, my Adsense account, my Adwords account.</p>
<p>But they would never do that, right?</p>
<p>Again, would that behaviour be evil? No (the contracts allows them to terminate whatever service I have been using at any time without having to give a reason).  But would it be &#8220;unethical behaviour&#8221;? Heck, yes. It affects my freedom of speech. These days I think twice before posting a critical comment re. Google. This machine is too dangerous to risk losing an Adsense account or your search rankings.</p>
<p>Example #3: Copyrights.</p>
<p>Google has a weird relationship to the copyright. They hate it, because it prevents them to fulfil their company mission (organizing the world&#8217;s information) and to build useful services to place ads around. Copyright owners disturb here. Just look at Youtube and the massive amount of infringement going on there. Sure, it&#8217;s not Google infringing, they are just providing the platform, it&#8217;s the users. Then again &#8211; even if this is not &#8220;evil&#8221;, it&#8217;s certainly unethical. If they see that infringements are happening, they could also decide to disable the platform altogether.</p>
<p>And so I began to use live.com some time ago for my searches. No, I do not trust Google at all.</p>
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	<item>
		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385641</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Sun, 16 Nov 2008 17:36:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385641</guid>
		<description>Steve,
Couldn&#039;t hurt. But - learning from Google - I think the thing to do is to organize distributed comment on Google rather than trying to get people to come to one address and brand to create that comment. That comment could come from anywhere. 
In my book, I suggested that if Google ran a phone or cable company, we could use GoogleMaps to track outages.
So use Google&#039;s tools to track Google:
* Get feeds of blog comments on Google using Google blog search (perhaps suggesting that people use a standard tag). 
* Do likewise with GoogleNews. 
* Use GoogleDocs to create surveys. 
* Use Google Trends to track people having problems with  Google (e.g., google &amp; customer service). 
And so on....</description>
		<content:encoded><![CDATA[<p>Steve,<br />
Couldn&#8217;t hurt. But &#8211; learning from Google &#8211; I think the thing to do is to organize distributed comment on Google rather than trying to get people to come to one address and brand to create that comment. That comment could come from anywhere.<br />
In my book, I suggested that if Google ran a phone or cable company, we could use GoogleMaps to track outages.<br />
So use Google&#8217;s tools to track Google:<br />
* Get feeds of blog comments on Google using Google blog search (perhaps suggesting that people use a standard tag).<br />
* Do likewise with GoogleNews.<br />
* Use GoogleDocs to create surveys.<br />
* Use Google Trends to track people having problems with  Google (e.g., google &#038; customer service).<br />
And so on&#8230;.</p>
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	</item>
	<item>
		<title>By: Steve K.</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385639</link>
		<dc:creator>Steve K.</dc:creator>
		<pubDate>Sun, 16 Nov 2008 17:26:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385639</guid>
		<description>Jeff,

Thanks for responding!

OK the Internet is the means for the grassroots watchdog function to occur, but right now, for watching Google, there is no organized network for it (not even in a decentralized kind of way). Do you not see any value in this getting organized online in some way?  And if so, why not?</description>
		<content:encoded><![CDATA[<p>Jeff,</p>
<p>Thanks for responding!</p>
<p>OK the Internet is the means for the grassroots watchdog function to occur, but right now, for watching Google, there is no organized network for it (not even in a decentralized kind of way). Do you not see any value in this getting organized online in some way?  And if so, why not?</p>
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	</item>
	<item>
		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385633</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Sun, 16 Nov 2008 14:11:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385633</guid>
		<description>Steve,

I think the grassroots watchdog group exists for google and every company today. It&#039;s the internet. The smart companies are realizing that.</description>
		<content:encoded><![CDATA[<p>Steve,</p>
<p>I think the grassroots watchdog group exists for google and every company today. It&#8217;s the internet. The smart companies are realizing that.</p>
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	</item>
	<item>
		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385632</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Sun, 16 Nov 2008 13:59:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385632</guid>
		<description>Kyle,
They invited me because I have a book coming out in January called What Would Google Do?
Siva - who I introduced to them - has a book coming out later called The Googleization of Everything. John Battelle - who wrote the book Search - was going to be part of this but he dropped because of a back problem; Jim is subbing for him.</description>
		<content:encoded><![CDATA[<p>Kyle,<br />
They invited me because I have a book coming out in January called What Would Google Do?<br />
Siva &#8211; who I introduced to them &#8211; has a book coming out later called The Googleization of Everything. John Battelle &#8211; who wrote the book Search &#8211; was going to be part of this but he dropped because of a back problem; Jim is subbing for him.</p>
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	</item>
	<item>
		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385631</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Sun, 16 Nov 2008 13:55:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385631</guid>
		<description>Adrian,
Google specifically aside, could you afford to build your own map service instead of using Google Maps or Mapquest or such?
Steven Johnson has said that it would have cost him $50 million a decade ago to start Outside.in but he could get the service up for $60k because he was able to use open platforms, among them GoogleMaps. 
I&#039;m not saying that google is the only platform. Amazon services, open-source software, all these things enable companies to start. 
&quot;Only&quot; was my bad wording. But the sentiment seems secure.</description>
		<content:encoded><![CDATA[<p>Adrian,<br />
Google specifically aside, could you afford to build your own map service instead of using Google Maps or Mapquest or such?<br />
Steven Johnson has said that it would have cost him $50 million a decade ago to start Outside.in but he could get the service up for $60k because he was able to use open platforms, among them GoogleMaps.<br />
I&#8217;m not saying that google is the only platform. Amazon services, open-source software, all these things enable companies to start.<br />
&#8220;Only&#8221; was my bad wording. But the sentiment seems secure.</p>
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	<item>
		<title>By: Kyle</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385629</link>
		<dc:creator>Kyle</dc:creator>
		<pubDate>Sun, 16 Nov 2008 13:42:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385629</guid>
		<description>How are you even qualified to talk about this subject?</description>
		<content:encoded><![CDATA[<p>How are you even qualified to talk about this subject?</p>
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	<item>
		<title>By: Richard Bennett</title>
		<link>http://www.buzzmachine.com/2008/11/15/defending-google/#comment-385626</link>
		<dc:creator>Richard Bennett</dc:creator>
		<pubDate>Sun, 16 Nov 2008 11:04:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=3867#comment-385626</guid>
		<description>There are numerous examples of &quot;evil&quot; (anti-competitive, abuse of monopoly power) evident in the G1 phone. You can&#039;t activate it without a Gmail account, wherein your personal correspondence becomes the property of Google to use as they wish. Once activated, you either use Gmail or a very crappy non-Gmail mail reader that doesn&#039;t have message filters or the ability to delete messages without opening them. Pressure to share your personal life with Google abounds.

And while you&#039;d think a device with a built-in GPS and 3G connection would host a nice turn-by-turn navigator interfacing to Google maps, but you&#039;d be wrong. The Google Maps API legal agreement bans real-time access, so the open source AntNav had to be re-written to use a private maps database.

Given the opportunity, Google acts even more anti-competitive than MS did in their heyday. Simply look at the facts.</description>
		<content:encoded><![CDATA[<p>There are numerous examples of &#8220;evil&#8221; (anti-competitive, abuse of monopoly power) evident in the G1 phone. You can&#8217;t activate it without a Gmail account, wherein your personal correspondence becomes the property of Google to use as they wish. Once activated, you either use Gmail or a very crappy non-Gmail mail reader that doesn&#8217;t have message filters or the ability to delete messages without opening them. Pressure to share your personal life with Google abounds.</p>
<p>And while you&#8217;d think a device with a built-in GPS and 3G connection would host a nice turn-by-turn navigator interfacing to Google maps, but you&#8217;d be wrong. The Google Maps API legal agreement bans real-time access, so the open source AntNav had to be re-written to use a private maps database.</p>
<p>Given the opportunity, Google acts even more anti-competitive than MS did in their heyday. Simply look at the facts.</p>
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