Comments on: Loose change http://www.buzzmachine.com/2009/01/04/loose-change/ by Jeff Jarvis Fri, 10 Feb 2012 09:43:34 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: What I’m reading today (05.01.09) | Chris Deary http://www.buzzmachine.com/2009/01/04/loose-change/#comment-388931 What I’m reading today (05.01.09) | Chris Deary Tue, 06 Jan 2009 02:10:11 +0000 http://www.buzzmachine.com/?p=3969#comment-388931 [...] BuzzMachine » Blog Archive » Loose change - [...] [...] BuzzMachine » Blog Archive » Loose change – [...]

]]> By: robert ivan http://www.buzzmachine.com/2009/01/04/loose-change/#comment-388917 robert ivan Mon, 05 Jan 2009 19:50:46 +0000 http://www.buzzmachine.com/?p=3969#comment-388917 Online Advertising Prediction for 2009 - It Fails I suspected as much in my own prognostications: http://metaprinter.com/?p=1400 Generating paying customers in the internet paradigm lends itself more to online marketing than "advertising". I anticipate that ad revenues will fall hard this year, especially for general interest news site. This money will not return with an economic rebound. Who Will Succeed? Businesses that shift their primary revenue stream away from simple display advertising towards 1) Sponsorships 2) Partnerships 3) unconventional ad systems like The Deck 4) businesses that embrace marketing as advertising like this Online Advertising Prediction for 2009 – It Fails

I suspected as much in my own prognostications:
http://metaprinter.com/?p=1400

Generating paying customers in the internet paradigm lends itself more to online marketing than “advertising”. I anticipate that ad revenues will fall hard this year, especially for general interest news site. This money will not return with an economic rebound.

Who Will Succeed?
Businesses that shift their primary revenue stream away from simple display advertising towards 1) Sponsorships 2) Partnerships 3) unconventional ad systems like The Deck 4) businesses that embrace marketing as advertising like this

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