Comments on: 30 Days of WWGD? – Google shops http://www.buzzmachine.com/2009/02/13/30-days-of-wwgd-google-shops/ by Jeff Jarvis Fri, 19 Mar 2010 17:15:34 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Qu’est-ce que Google ferait à l’industrie touristique? http://www.buzzmachine.com/2009/02/13/30-days-of-wwgd-google-shops/#comment-391467 Qu’est-ce que Google ferait à l’industrie touristique? Sat, 07 Mar 2009 13:56:00 +0000 http://www.buzzmachine.com/?p=4194#comment-391467 [...] Le 27 janvier dernier, le blogueur, auteur et consultant américain Jeff Jarvis lançait son livre What Would Google Do?,  dans lequel il soutient que l’approche de Google pourrait s’appliquer avec grand profit bien au-delà du monde des technologies. En guise d’aperçu sur son blogue, il montre notamment comment cette approche, centrée sur le perpétuel perfectionnement des produits en fonction de ce que révèlent les données d’utilisation, pourrait s’appliquer dans le monde de la restauration et du commerce. [...] [...] Le 27 janvier dernier, le blogueur, auteur et consultant américain Jeff Jarvis lançait son livre What Would Google Do?,  dans lequel il soutient que l’approche de Google pourrait s’appliquer avec grand profit bien au-delà du monde des technologies. En guise d’aperçu sur son blogue, il montre notamment comment cette approche, centrée sur le perpétuel perfectionnement des produits en fonction de ce que révèlent les données d’utilisation, pourrait s’appliquer dans le monde de la restauration et du commerce. [...]

]]> By: PXLated http://www.buzzmachine.com/2009/02/13/30-days-of-wwgd-google-shops/#comment-390545 PXLated Fri, 13 Feb 2009 15:26:11 +0000 http://www.buzzmachine.com/?p=4194#comment-390545 Good points Tish. I think Jeff and the other gurus live in a different world than you describe so a lot of their prognostications don't necessarily apply to the world as a whole. ------------------ Jeff - As for retail - I shop bricks-n-mortars for "instant" gratification, no waiting for overnight shipping. I've often thought (and espoused) that a retailer should open a small store and only cary the top 2-3 items (as listed on Amazon) in any given category. Have the items in stock and ready to satisfy my want for "now". Good points Tish. I think Jeff and the other gurus live in a different world than you describe so a lot of their prognostications don’t necessarily apply to the world as a whole.
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Jeff – As for retail – I shop bricks-n-mortars for “instant” gratification, no waiting for overnight shipping. I’ve often thought (and espoused) that a retailer should open a small store and only cary the top 2-3 items (as listed on Amazon) in any given category. Have the items in stock and ready to satisfy my want for “now”.

]]> By: Jeff Jarvis http://www.buzzmachine.com/2009/02/13/30-days-of-wwgd-google-shops/#comment-390536 Jeff Jarvis Fri, 13 Feb 2009 14:07:27 +0000 http://www.buzzmachine.com/?p=4194#comment-390536 Tish. Yes, I think that's very important and leads to different views of advertising. It's not informational, it's communication and community, eh? Tish. Yes, I think that’s very important and leads to different views of advertising. It’s not informational, it’s communication and community, eh?

]]> By: Tish Grier http://www.buzzmachine.com/2009/02/13/30-days-of-wwgd-google-shops/#comment-390535 Tish Grier Fri, 13 Feb 2009 14:05:30 +0000 http://www.buzzmachine.com/?p=4194#comment-390535 Hi Jeff...I think there's a big difference between small town life and city/suburban/bedroom community life. In my small town, communities *do* form around businesses. In Easthampton, we have an "Art Walk" monthly on the second saturday, which brings out the community. The gas station across the street from where I live has a very active local community (you should hear them during baseball season!) The Art Walk folks use online to give people more info about events, and don't see it as competition. It's just another means to communicate with the community. Still, our best communication is word-of-mouth, to one another, at the local bakery, or frame shop, or restaurant... I could give you a bunch of other examples based on my small-town community--which is quite different from the type of community that occurs in high-density urban and suburban regions (where I grew up_. Maybe it's about using the Internet to encourage that "small town" feeling in those atomized place. And then transferring that community to the real, f2f world. BTW, it was great seeing you the other day--really enjoyed the way you interacted with the crowd :) Hi Jeff…I think there’s a big difference between small town life and city/suburban/bedroom community life. In my small town, communities *do* form around businesses. In Easthampton, we have an “Art Walk” monthly on the second saturday, which brings out the community. The gas station across the street from where I live has a very active local community (you should hear them during baseball season!) The Art Walk folks use online to give people more info about events, and don’t see it as competition. It’s just another means to communicate with the community. Still, our best communication is word-of-mouth, to one another, at the local bakery, or frame shop, or restaurant…

I could give you a bunch of other examples based on my small-town community–which is quite different from the type of community that occurs in high-density urban and suburban regions (where I grew up_. Maybe it’s about using the Internet to encourage that “small town” feeling in those atomized place. And then transferring that community to the real, f2f world.

BTW, it was great seeing you the other day–really enjoyed the way you interacted with the crowd :)

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