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	<title>Comments on: MJ OD</title>
	<atom:link href="http://www.buzzmachine.com/2009/07/02/mj-od/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.buzzmachine.com/2009/07/02/mj-od/</link>
	<description>by Jeff Jarvis</description>
	<lastBuildDate>Sun, 21 Mar 2010 13:08:55 +0000</lastBuildDate>
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		<title>By: Nick Wallis</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397995</link>
		<dc:creator>Nick Wallis</dc:creator>
		<pubDate>Tue, 14 Jul 2009 12:14:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397995</guid>
		<description>Hi - interesting thoughts, however alex&#039;s post above is something worth pursuing.

Most TV execs and news editors are pretty good at what they do. The moment they sensed (and a good editor CAN sense these things) or saw (the overnights and weekly adjusted figures provide the bald facts) their audiences tiring of schlocky, endless, banal MJ stories would be the moment they stopped.

The disparity between the internet trending data and the TV news running order suggests each is targeted at an &quot;audience&quot; which, although it has significant overlaps, wants different things.

Nick (a UK-based TV reporter)</description>
		<content:encoded><![CDATA[<p>Hi &#8211; interesting thoughts, however alex&#8217;s post above is something worth pursuing.</p>
<p>Most TV execs and news editors are pretty good at what they do. The moment they sensed (and a good editor CAN sense these things) or saw (the overnights and weekly adjusted figures provide the bald facts) their audiences tiring of schlocky, endless, banal MJ stories would be the moment they stopped.</p>
<p>The disparity between the internet trending data and the TV news running order suggests each is targeted at an &#8220;audience&#8221; which, although it has significant overlaps, wants different things.</p>
<p>Nick (a UK-based TV reporter)</p>
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		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397824</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Thu, 09 Jul 2009 12:54:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397824</guid>
		<description>&quot;Ambrose,&quot;
And I suggest you take courses in basic civility, etiquette, and intelligence before making comments. You can make you points without be an ass, you know. It&#039;s possible. Really, it is.</description>
		<content:encoded><![CDATA[<p>&#8220;Ambrose,&#8221;<br />
And I suggest you take courses in basic civility, etiquette, and intelligence before making comments. You can make you points without be an ass, you know. It&#8217;s possible. Really, it is.</p>
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		<title>By: Ambrose Pierce</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397805</link>
		<dc:creator>Ambrose Pierce</dc:creator>
		<pubDate>Wed, 08 Jul 2009 23:52:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397805</guid>
		<description>Jeff, I would highly suggest you take a statistics and research methodology class before you go drawing conclusions about data.  Once again, your half-baked theory has fallen flat on its face. Why? Because you’re not thinking critically.   You are interpreting the data in a way that fits your personal bias. Sooo old school.  

Of course there is going to be a spike in interest and then a steep decline.  How long, exactly, did you expect people to maintain interest? You would need to compare the spike and decline to another historic event of equal magnitude to draw any reasonable conclusions. TV is basically ignoring Flogpost and Twit numbers because they like to think they have their own audience.  Are they right?  Are the same dopes who are surfing the internet also watching television?  How much overlap is there between the two groups?  There is no way to tell because the groups are in constant flux. Are we comparing apples with oranges?  There is no way to tell. These are questions you need to ask yourself before drawing conclusions.  The problem is that there are too many unknowns.

In the meantime, you need to put on your clown boots, do a jig for us, and post it to Youtube.

30 million viewers doesn’t sound to me like anyone has lost interest in MJ, except maybe one spoiled, grumpy, middle-aged blogger with nothing better to do:

http://mediadecoder.blogs.nytimes.com/2009/07/08/jackson-service-draws-30-million-viewers/?hp

-Ambrose Pierce</description>
		<content:encoded><![CDATA[<p>Jeff, I would highly suggest you take a statistics and research methodology class before you go drawing conclusions about data.  Once again, your half-baked theory has fallen flat on its face. Why? Because you’re not thinking critically.   You are interpreting the data in a way that fits your personal bias. Sooo old school.  </p>
<p>Of course there is going to be a spike in interest and then a steep decline.  How long, exactly, did you expect people to maintain interest? You would need to compare the spike and decline to another historic event of equal magnitude to draw any reasonable conclusions. TV is basically ignoring Flogpost and Twit numbers because they like to think they have their own audience.  Are they right?  Are the same dopes who are surfing the internet also watching television?  How much overlap is there between the two groups?  There is no way to tell because the groups are in constant flux. Are we comparing apples with oranges?  There is no way to tell. These are questions you need to ask yourself before drawing conclusions.  The problem is that there are too many unknowns.</p>
<p>In the meantime, you need to put on your clown boots, do a jig for us, and post it to Youtube.</p>
<p>30 million viewers doesn’t sound to me like anyone has lost interest in MJ, except maybe one spoiled, grumpy, middle-aged blogger with nothing better to do:</p>
<p><a href="http://mediadecoder.blogs.nytimes.com/2009/07/08/jackson-service-draws-30-million-viewers/?hp" rel="nofollow">http://mediadecoder.blogs.nytimes.com/2009/07/08/jackson-service-draws-30-million-viewers/?hp</a></p>
<p>-Ambrose Pierce</p>
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		<title>By: Randy Turner</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397718</link>
		<dc:creator>Randy Turner</dc:creator>
		<pubDate>Tue, 07 Jul 2009 00:25:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397718</guid>
		<description>On today&#039;s  evening news broadcasts, stories on the arms accord, the heaviest day of casualties in Afghanistan in a year, and the death of Robert McNamara (a man of true historical importance), the programs were still dominated by Michael Jackson, with Katie Couric even broadcasting live from the Staples Center. Even if you acknowledge his contributions as an entertainer, this is overkill, pure and simple. Of course, here I am writing about it on this blog and on my own adding to the overkill.</description>
		<content:encoded><![CDATA[<p>On today&#8217;s  evening news broadcasts, stories on the arms accord, the heaviest day of casualties in Afghanistan in a year, and the death of Robert McNamara (a man of true historical importance), the programs were still dominated by Michael Jackson, with Katie Couric even broadcasting live from the Staples Center. Even if you acknowledge his contributions as an entertainer, this is overkill, pure and simple. Of course, here I am writing about it on this blog and on my own adding to the overkill.</p>
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		<title>By: Tex Lovera</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397699</link>
		<dc:creator>Tex Lovera</dc:creator>
		<pubDate>Mon, 06 Jul 2009 16:44:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397699</guid>
		<description>WTF, Charlie??  What do you mean by &quot;nothing will ever beat&quot;?  Is this a contest to you?</description>
		<content:encoded><![CDATA[<p>WTF, Charlie??  What do you mean by &#8220;nothing will ever beat&#8221;?  Is this a contest to you?</p>
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		<title>By: Tex Lovera</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397698</link>
		<dc:creator>Tex Lovera</dc:creator>
		<pubDate>Mon, 06 Jul 2009 16:41:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397698</guid>
		<description>And there, precisely, is the problem:  &quot;it will take a few days&quot;.

In the meantime, I&#039;ve already read/seen/heard all I need to know via blogs/internet.  TV can only dredge up &quot;Entertainment Tonight&quot; vault crap.</description>
		<content:encoded><![CDATA[<p>And there, precisely, is the problem:  &#8220;it will take a few days&#8221;.</p>
<p>In the meantime, I&#8217;ve already read/seen/heard all I need to know via blogs/internet.  TV can only dredge up &#8220;Entertainment Tonight&#8221; vault crap.</p>
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		<title>By: Anita</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397673</link>
		<dc:creator>Anita</dc:creator>
		<pubDate>Mon, 06 Jul 2009 02:56:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397673</guid>
		<description>Hi Jeff,

I agree with Liz &amp; Tony G. Michael is a global phenomenon and will continue to dominate the news, irrespective of device and platform, for a long time and would perhaps be among the highest news &quot;trend&quot; for 2009, albeit on a very sad note.

Anita</description>
		<content:encoded><![CDATA[<p>Hi Jeff,</p>
<p>I agree with Liz &amp; Tony G. Michael is a global phenomenon and will continue to dominate the news, irrespective of device and platform, for a long time and would perhaps be among the highest news &#8220;trend&#8221; for 2009, albeit on a very sad note.</p>
<p>Anita</p>
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		<title>By: MJ OD (Jeff Jarvis/BuzzMachine) &#124; Your Complete Store</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397649</link>
		<dc:creator>MJ OD (Jeff Jarvis/BuzzMachine) &#124; Your Complete Store</dc:creator>
		<pubDate>Sun, 05 Jul 2009 16:19:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397649</guid>
		<description>[...] Jarvis / BuzzMachine:MJ OD&#160; &#8212;&#160; When Michael Jackson died, I wondered how quickly the conversation about [...]</description>
		<content:encoded><![CDATA[<p>[...] Jarvis / BuzzMachine:MJ OD&nbsp; &mdash;&nbsp; When Michael Jackson died, I wondered how quickly the conversation about [...]</p>
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		<title>By: Claudia Sommer</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397631</link>
		<dc:creator>Claudia Sommer</dc:creator>
		<pubDate>Sun, 05 Jul 2009 09:53:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397631</guid>
		<description>Hi Jeff,

wait till tuesday and he will buzz again, as LA goes down

C</description>
		<content:encoded><![CDATA[<p>Hi Jeff,</p>
<p>wait till tuesday and he will buzz again, as LA goes down</p>
<p>C</p>
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		<title>By: Brandon Mendelson</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397580</link>
		<dc:creator>Brandon Mendelson</dc:creator>
		<pubDate>Sat, 04 Jul 2009 16:13:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397580</guid>
		<description>Great analysis Jeff. The only thing, playing Devil&#039;s Advocate, is that I would suggest people still watching cable news are not necessarily the folks blogging or participating in the online discussions.</description>
		<content:encoded><![CDATA[<p>Great analysis Jeff. The only thing, playing Devil&#8217;s Advocate, is that I would suggest people still watching cable news are not necessarily the folks blogging or participating in the online discussions.</p>
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		<title>By: Steve Rubel</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397578</link>
		<dc:creator>Steve Rubel</dc:creator>
		<pubDate>Sat, 04 Jul 2009 15:12:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397578</guid>
		<description>Jeff, check this out. Charts the TV coverage - http://bit.ly/109oId</description>
		<content:encoded><![CDATA[<p>Jeff, check this out. Charts the TV coverage &#8211; <a href="http://bit.ly/109oId" rel="nofollow">http://bit.ly/109oId</a></p>
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		<title>By: Tom Guarriello</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397570</link>
		<dc:creator>Tom Guarriello</dc:creator>
		<pubDate>Sat, 04 Jul 2009 12:52:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397570</guid>
		<description>I think the Michael Jackson after-death phenomenon will continue to be highly significant in both MSM and the online world for months. After next week&#039;s funeral service we&#039;ll see thousands of hours of video appearing on YouTube, etc. Then, as revelations are made about toxicology reports, the will, child custody, surgical procedures, etc., etc. the &quot;newsy&quot; blogs and tweets will crank up to dissect (sorry) every detail. Look for two to three months of that kind of info. 

Meanwhile, the mash-ups and tributes will continue, fueled by a genuine connection with Jackson (as seen in millions of people watching videos and purchasing his music) and the ongoing MSM (especially cable network) feeding frenzy. As we get closer to 2010, we&#039;ll see plenty of &quot;story of the year&quot; recaps taking up big chunks of airtime. Of course, any huge revelations regarding Jackson&#039;s demise will spike the coverage. 

I look at the Jackson&#039;s as the first disruptive death in the Internet age. The numbers we saw that day (especially the truly remarkable Google numbers leading them to believe themselves under attack) were unprecedented. No single event has affected Web traffic this significantly http://bit.ly/wpKhb. These numbers, the growth of Twitter, the remarkable #Iranelection phenomenon, and imagining what will happen the next time a disruptive global event takes place (e.g., major city disaster), must have led to a lot of revised contingency planning in data centers all over the world. To me it&#039;s truly amazing that one single person&#039;s death could lead to the expenditure of this much human energy.</description>
		<content:encoded><![CDATA[<p>I think the Michael Jackson after-death phenomenon will continue to be highly significant in both MSM and the online world for months. After next week&#8217;s funeral service we&#8217;ll see thousands of hours of video appearing on YouTube, etc. Then, as revelations are made about toxicology reports, the will, child custody, surgical procedures, etc., etc. the &#8220;newsy&#8221; blogs and tweets will crank up to dissect (sorry) every detail. Look for two to three months of that kind of info. </p>
<p>Meanwhile, the mash-ups and tributes will continue, fueled by a genuine connection with Jackson (as seen in millions of people watching videos and purchasing his music) and the ongoing MSM (especially cable network) feeding frenzy. As we get closer to 2010, we&#8217;ll see plenty of &#8220;story of the year&#8221; recaps taking up big chunks of airtime. Of course, any huge revelations regarding Jackson&#8217;s demise will spike the coverage. </p>
<p>I look at the Jackson&#8217;s as the first disruptive death in the Internet age. The numbers we saw that day (especially the truly remarkable Google numbers leading them to believe themselves under attack) were unprecedented. No single event has affected Web traffic this significantly <a href="http://bit.ly/wpKhb" rel="nofollow">http://bit.ly/wpKhb</a>. These numbers, the growth of Twitter, the remarkable #Iranelection phenomenon, and imagining what will happen the next time a disruptive global event takes place (e.g., major city disaster), must have led to a lot of revised contingency planning in data centers all over the world. To me it&#8217;s truly amazing that one single person&#8217;s death could lead to the expenditure of this much human energy.</p>
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		<title>By: Liz</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397568</link>
		<dc:creator>Liz</dc:creator>
		<pubDate>Sat, 04 Jul 2009 12:43:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397568</guid>
		<description>Your facts aren&#039;t indicative of the world&#039;s pulse and how it feels about Michael Jackson.  I, for one, am getting my MJ info on television now as opposed to the net when he first passed.  I don&#039;t need to google, watch a YouTube video etc when I have all I need or want via my t.v. remote control. Your stats just show the television coverage has replaced the Internet option for the time being.</description>
		<content:encoded><![CDATA[<p>Your facts aren&#8217;t indicative of the world&#8217;s pulse and how it feels about Michael Jackson.  I, for one, am getting my MJ info on television now as opposed to the net when he first passed.  I don&#8217;t need to google, watch a YouTube video etc when I have all I need or want via my t.v. remote control. Your stats just show the television coverage has replaced the Internet option for the time being.</p>
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		<title>By: Adirec Torytski</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397566</link>
		<dc:creator>Adirec Torytski</dc:creator>
		<pubDate>Sat, 04 Jul 2009 11:20:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397566</guid>
		<description>It seems that perhaps we online users are less interested in the gossip than the other forms of media definitely are.

When ever I turn on the television there is at least one report or mention of Michael Jackson still on a daily basis (sometimes even every couple of hours if I manage that much time to sit and watch).

I guess for those of us who have other things to do the interest is fading, as it would appear with the graph information you have supplied, however I would have to say that as this blog is about MJ himself then perhaps the information is not entirely true.

Either way, whatever media the more shocking the information the more interest there is likely to be.  Yes?

Rgds
Adirec</description>
		<content:encoded><![CDATA[<p>It seems that perhaps we online users are less interested in the gossip than the other forms of media definitely are.</p>
<p>When ever I turn on the television there is at least one report or mention of Michael Jackson still on a daily basis (sometimes even every couple of hours if I manage that much time to sit and watch).</p>
<p>I guess for those of us who have other things to do the interest is fading, as it would appear with the graph information you have supplied, however I would have to say that as this blog is about MJ himself then perhaps the information is not entirely true.</p>
<p>Either way, whatever media the more shocking the information the more interest there is likely to be.  Yes?</p>
<p>Rgds<br />
Adirec</p>
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		<title>By: Tom Green</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397532</link>
		<dc:creator>Tom Green</dc:creator>
		<pubDate>Fri, 03 Jul 2009 09:34:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397532</guid>
		<description>Lots of complaints about excessive coverage here in the UK:

&quot;The BBC said today [July 1st] it had received 748 complaints, with one senior source revealing that there were 10 to 15 times more complaints from viewers about Jackson than about BBC executives&#039; expenses, which were published last week.&quot;

http://www.guardian.co.uk/media/2009/jul/01/michael-jackson-bbc-coverage</description>
		<content:encoded><![CDATA[<p>Lots of complaints about excessive coverage here in the UK:</p>
<p>&#8220;The BBC said today [July 1st] it had received 748 complaints, with one senior source revealing that there were 10 to 15 times more complaints from viewers about Jackson than about BBC executives&#8217; expenses, which were published last week.&#8221;</p>
<p><a href="http://www.guardian.co.uk/media/2009/jul/01/michael-jackson-bbc-coverage" rel="nofollow">http://www.guardian.co.uk/media/2009/jul/01/michael-jackson-bbc-coverage</a></p>
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		<title>By: nikki</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397527</link>
		<dc:creator>nikki</dc:creator>
		<pubDate>Fri, 03 Jul 2009 03:13:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397527</guid>
		<description>it still is coming up in general conversation with my friends and myself.  right now i am watching a cnn report on mj, while listening to his on youtube.  i noticed how every song i played had pages and pages of comments left within the past few 6 seconds to 20 minutes! that says something.  im not even a crazy fan.  i say you are off the mark</description>
		<content:encoded><![CDATA[<p>it still is coming up in general conversation with my friends and myself.  right now i am watching a cnn report on mj, while listening to his on youtube.  i noticed how every song i played had pages and pages of comments left within the past few 6 seconds to 20 minutes! that says something.  im not even a crazy fan.  i say you are off the mark</p>
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		<title>By: Jeff Jarvis</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397521</link>
		<dc:creator>Jeff Jarvis</dc:creator>
		<pubDate>Thu, 02 Jul 2009 23:31:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397521</guid>
		<description>Well, aren&#039;t you a sweetheart? Sorry you&#039;re apparently so distressed you can&#039;t be civilized. That&#039;s what&#039;s bullshit, my friend, an anonymous fool who can&#039;t just make his fucking point.</description>
		<content:encoded><![CDATA[<p>Well, aren&#8217;t you a sweetheart? Sorry you&#8217;re apparently so distressed you can&#8217;t be civilized. That&#8217;s what&#8217;s bullshit, my friend, an anonymous fool who can&#8217;t just make his fucking point.</p>
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		<title>By: Charlie</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397520</link>
		<dc:creator>Charlie</dc:creator>
		<pubDate>Thu, 02 Jul 2009 20:58:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397520</guid>
		<description>This bullshit means literally nothing. Just because people don&#039;t mention his name as much doesn&#039;t mean they aren&#039;t mourning the loss and remembering a great man. 

Plus, nothing will ever beat the sheer number of searches/tweets when he was initially pronounced dead. Nothing will ever be as shocking/worth discussing.

Your data means jack shit.</description>
		<content:encoded><![CDATA[<p>This bullshit means literally nothing. Just because people don&#8217;t mention his name as much doesn&#8217;t mean they aren&#8217;t mourning the loss and remembering a great man. </p>
<p>Plus, nothing will ever beat the sheer number of searches/tweets when he was initially pronounced dead. Nothing will ever be as shocking/worth discussing.</p>
<p>Your data means jack shit.</p>
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		<title>By: ken ellis</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397515</link>
		<dc:creator>ken ellis</dc:creator>
		<pubDate>Thu, 02 Jul 2009 19:02:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397515</guid>
		<description>Oooh, just you wait.  Once the Nielsen numbers come out, in like a week or so, you&#039;ll get your comeuppance.  I&#039;m sure the specials are very popular.</description>
		<content:encoded><![CDATA[<p>Oooh, just you wait.  Once the Nielsen numbers come out, in like a week or so, you&#8217;ll get your comeuppance.  I&#8217;m sure the specials are very popular.</p>
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		<title>By: Michael Andersen</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397514</link>
		<dc:creator>Michael Andersen</dc:creator>
		<pubDate>Thu, 02 Jul 2009 19:01:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397514</guid>
		<description>&quot;Spitter&quot; -- zing! Curse you and your catchphrasely skills, Jarvis!</description>
		<content:encoded><![CDATA[<p>&#8220;Spitter&#8221; &#8212; zing! Curse you and your catchphrasely skills, Jarvis!</p>
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		<title>By: Alex</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397513</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Thu, 02 Jul 2009 18:56:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397513</guid>
		<description>Interesting post, though if you really want to round off your argument, you could try and find the figures for viewing numbers on tv news. If you&#039;re right, the numbers should be lower than average now as people would be switching off the MJ stories.</description>
		<content:encoded><![CDATA[<p>Interesting post, though if you really want to round off your argument, you could try and find the figures for viewing numbers on tv news. If you&#8217;re right, the numbers should be lower than average now as people would be switching off the MJ stories.</p>
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		<title>By: Jim McCarthy</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397512</link>
		<dc:creator>Jim McCarthy</dc:creator>
		<pubDate>Thu, 02 Jul 2009 18:52:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397512</guid>
		<description>The data is helpful, but I&#039;d posit another theory about the difference.  It&#039;s very difficult to produce cable &quot;news&quot; pieces, and it&#039;s very easy to produce blog posts and tweets (relatively speaking, anyway).  When the TV people get a topic they can keep making pieces about, they ride that horse until it falls over.

You can keep iterating MJ stories all day long if you can back it up with some visuals, an interview with someone tangentially connected, and a recitation of his career achievements.  

Not to say that doesn&#039;t really make for unwatchable TV, but that&#039;s another topic... :)</description>
		<content:encoded><![CDATA[<p>The data is helpful, but I&#8217;d posit another theory about the difference.  It&#8217;s very difficult to produce cable &#8220;news&#8221; pieces, and it&#8217;s very easy to produce blog posts and tweets (relatively speaking, anyway).  When the TV people get a topic they can keep making pieces about, they ride that horse until it falls over.</p>
<p>You can keep iterating MJ stories all day long if you can back it up with some visuals, an interview with someone tangentially connected, and a recitation of his career achievements.  </p>
<p>Not to say that doesn&#8217;t really make for unwatchable TV, but that&#8217;s another topic&#8230; <img src='http://www.buzzmachine.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Steven I. Weiss</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397511</link>
		<dc:creator>Steven I. Weiss</dc:creator>
		<pubDate>Thu, 02 Jul 2009 18:49:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397511</guid>
		<description>Yes, and the Iran election, Air France, and Wimbledon are definitely being covered. But the point is pretty clear: looking at viral metrics to give an idea of what should be covered as news wouldn&#039;t be a good guide for deciding what to put in a newscast. So why should it be a metric for what to exclude?</description>
		<content:encoded><![CDATA[<p>Yes, and the Iran election, Air France, and Wimbledon are definitely being covered. But the point is pretty clear: looking at viral metrics to give an idea of what should be covered as news wouldn&#8217;t be a good guide for deciding what to put in a newscast. So why should it be a metric for what to exclude?</p>
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		<title>By: Today&#8217;s Interesting Concept&#8230; &#171; Opportunity and Independence</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397495</link>
		<dc:creator>Today&#8217;s Interesting Concept&#8230; &#171; Opportunity and Independence</dc:creator>
		<pubDate>Thu, 02 Jul 2009 18:01:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397495</guid>
		<description>[...] Posted by mglitos on July 2, 2009  Jeff Jarvis and Michael Jackson&#8230; [...]</description>
		<content:encoded><![CDATA[<p>[...] Posted by mglitos on July 2, 2009  Jeff Jarvis and Michael Jackson&#8230; [...]</p>
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		<title>By: Joey Baker</title>
		<link>http://www.buzzmachine.com/2009/07/02/mj-od/#comment-397493</link>
		<dc:creator>Joey Baker</dc:creator>
		<pubDate>Thu, 02 Jul 2009 17:21:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.buzzmachine.com/?p=4946#comment-397493</guid>
		<description>I think your confusing causation and correlation sir. It seems to me that Jeff is arguing that the internet is no longer covering the story to the extent that the TV &#039;news&#039; is covering it. Where internet coverage has peaked, TV news has likely plateaued.

Your own &quot;YouTube Most Played&quot; list show that there are no Jackson videos being watched.

Twitter trending topics suggests that the Iran Election, Air France, Wimbledon, and Jackson are all topics worth discussing.

And though limiting the BlogPulse Search to people is a bit confusing to me, I see 8 other names there that could be talked about.

The point is that Jeff&#039;s data isn&#039;t trying to suggest what should be covered, just what that one subject shouldn&#039;t.</description>
		<content:encoded><![CDATA[<p>I think your confusing causation and correlation sir. It seems to me that Jeff is arguing that the internet is no longer covering the story to the extent that the TV &#8216;news&#8217; is covering it. Where internet coverage has peaked, TV news has likely plateaued.</p>
<p>Your own &#8220;YouTube Most Played&#8221; list show that there are no Jackson videos being watched.</p>
<p>Twitter trending topics suggests that the Iran Election, Air France, Wimbledon, and Jackson are all topics worth discussing.</p>
<p>And though limiting the BlogPulse Search to people is a bit confusing to me, I see 8 other names there that could be talked about.</p>
<p>The point is that Jeff&#8217;s data isn&#8217;t trying to suggest what should be covered, just what that one subject shouldn&#8217;t.</p>
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